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- Why Branding Is So Important In 2022? 10 Proven Reasons
So What Is Branding? Why Branding Is It So Important For Your Business? When you look at this broad definition of branding, it can be a bit overwhelming to think about what is involved in your brand. In short, your brand is the way your customer perceives you. Good branding increases the value of a company, provides employees with direction and motivation, and makes acquiring new customers easier. Whether we talk about building a new brand or rebrand the old one, there's always a strategy or plan that takes place in the right way. Everything we know about every product we use is because of branding. It is the link that connects the company to the customer and customer to the company. Branding is a must for every small, startup, partnership and corporation. A good branding strategy can increase you product sales and revenue. There are many branding agency you can contact or do it by self by hiring an expert. Branding design is the best way to target the right audience. Also Read: 10 Signs Of A High Quality Designer Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 Here are 10 reasons that shows why branding is important. 1. BRANDING CREATES TRUST As customers get to know your business they will begin to trust you. In order to build trust you must give customers a reason to test you out. The branding must be spot on as the first customers will determine how many more (or less) you will receive. Exceptional customer service, experience with the product/services and positive online communication on social networks will keep them coming back for more. 2. BRANDING PROMOTES RECOGNITION Branding gives companies a chance to let customers see the business for who we really are. This is the chance to be honest and open about what this company represents. The look, feel and message conveyed will separate you from the pack. One of the major components of a brand is a logo because, as the “face” of a business, it’s what people instantly recognize. A professional logo design is simple enough to be memorable, but powerful enough to give the desired impression of your company. 3. BRANDING SUPPORTS ADVERTISING Advertising is another important component of a brand. Both the medium chosen and demographic targeted for advertisements help build a brand. Branding can reach so many people in so many outlets. It reaches people offline, online, mobile and niche markets. It reaches the many products and services you currently sell and plan to sell in the future. Also Read: 7 Digital Art & Portrait Style To Learn And Start In 2022 Also Read: 5 Must Have Transitions For Your Premiere Pro Project In 2022 People wear brands, eat brands, listen to brands, and they’re constantly telling others about the brands they love. On the flip side, you can’t tell someone about a brand you can’t remember. A good brand connects with people at an emotional level, they feel good when they buy the brand. Purchasing is an emotional experience and having a strong brand helps people feel good at an emotional level when they engage with the company. 4. BRAND BUILDS YOUR BUSINESS VALUE A brand is an asset. What you present to the public is a huge chunk of your business. The worth is just as much as revenue and sales. A lot is at stake; finances, creativity and time is on the line. Branding will make the difference between revenue/sales and debt/liquidation. Companies who publicly trade on a stock exchange are valued at many times the actual hard assets of the company. Much of this value is due to the branding of the company. A strong brand often guarantees future business. A strong brand will provide value to your organization well beyond your physical assets. Think about the brands that you purchase from (Coca-Cola, Wrangler, Apple, Ford, Chick-Fil-A, QuikTrip) are these companies really worth their equipment, their products, their warehouses, or factories? Also Read: What Are LUTs And How To Use Them In Premiere Pro | Complete Guide Also Read: How To Install And Use Presets Into Your Premiere Pro Project No, these companies are worth much more than their physical assets…their brand has created a value that far exceeds their physical value. 5. BRANDING PROMOTES SALES Speaking of sales, branding will create sales and revenue for your business. You will make money based on how the branding marketing strategies work out. Customers will be tempted to test you out, and your results will determine if you make more sales. Branding can also help a business get word-of-mouth referrals. After all, would a client be able to tell a friend about Discover, Learn & Grow if they couldn’t remember the brand of the learning center? The most profitable companies, small and large, have a single thing in common. They have established themselves as a leader in their particular industry by building a strong brand, starting with a strong logo. 6. BRANDING PROMOTES DELIVERANCE Branding is a proclamation. You hereby state that you will deliver on your promises and claims the company makes. Everything the company stands for should be spread throughout the organization too. Otherwise the company will be disconnected and customers will be confused and grow distant. If you are not willing to make promises you can't keep, don't state it on your brand. Also Read: Difference Between GUI And CUI Also Read: Best Laptops for Designing Work in 2021 It is important to remember that your brand represents you. You are the brand, your staff is the brand, your marketing materials are the brand. What do they say about you, and what do they say about what you’re going to deliver (promise) to the customer? 7. BRANDING PRMOTES CUSTOMER LOYALTY A good branding will create customer loyalty. Loyal customers will continue to support you in good and bad times. They will spread a positive message to people they know. Their influence will introduce new people to your company. A good brand connects with people at an emotional level, they feel good when they buy their brand. Purchasing is an emotional experience and having a strong brand helps people feel good at an emotional level when they engage with the company. 8. BRANDING SECURES PROTECTION Branding protects you from competitors who want your success. Without it they will have no problem making copycats of what made you popular and claim it for themselves. They can carry the same or similar products but they won't be able to take your style and originality away. In today’s global market, it is critical to stand apart from the crowd. You are no longer competing on a local stage, your organization now competes in the global economy. Also Read: Graphic Designing And Its 8 Elements: Explained Also Read: Difference In Raster And Vector Graphics In Designing How do you stand out from the thousands or millions of similar organizations around the world? 9. BRANDING INSPIRES EMPLOYEES Many employees need more than just work — they need something to work toward. When employees understand the mission of a business and its reason for being, they are more likely to feel that same pride and work in the same direction to achieve the goals the business owner has set. Having a strong brand is like turning the company logo into a flag the rest of the company can rally around. A clear brand strategy provides the clarity that your staff needs to be successful. It tells them how to act, how to win, and how to meet the organization’s goals. 10. BRANDING CREATES NEW CUSTOMERS Branding can also help a business get word-of-mouth referrals. After all, would a client be able to tell a friend about Discover, Learn & Grow if they couldn’t remember the brand of the learning center? The most profitable companies, small and large, have a single thing in common. They have established themselves as a leader in their particular industry by building a strong brand, starting with a strong logo. The best branding is built on a strong idea. An idea that you and your staff can hold on to, can commit to, and can deliver upon. Your brand needs to permeate your entire organization. When your organization is clear on the brand and can deliver on the promise of the brand, you will see tremendous fruit while building brand loyalty among your customer base. Your brand is the identity customers come to know. The importance of branding with your business cannot be overstated. Branding is how customers perceive you and the blueprint of the business. May your brand be the symbol of happiness, comfort, loyalty and lasting impressions. Company branding usually begins with a new company logo. Quite often, companies don't realize the importance of properly branding their company. Articles Related To Career, Designing & Photoshop: • What Is The Most Difficult Part About Being A Freelancer? • Hue, Saturation and Lightness (HSL) in Color System: Explained • 8 Free Online Tools To Boost Your Graphic Design Work • 10 Best Tutorials To Learn Digital Portrait Painting As A Beginner In 2022 • A Guide To Google Adsense Approval Of Your Website In 2022 • Primary, Secondary, Tertiary And Complementary Colors In Design | Complete Color Guide • RGB, CMYK AND Image Resolution: Explained • 10 Common Mistakes Designers Make #2 • 10 Tips To Finish Your Project On Time • 16 Types Of Blur In Photoshop In Details: Gaussian, Motion, Lens, Surface, Radial Etc UP NEXT: 10 Tips To Finish Project On Time
- 17 Beautiful LUTs Pack For Premiere Pro (FREE & PAID)
As a content creator, we all want the final output of our video project to spark and speak for itself, and that includes color grading. There are tons of professional video editing software out there that allows you to manually color-correct your videos without having to use 3rd party LUTs, but still creators do like to use them. LUT stands for Look Up Table and they are basically presets made by professionals and creators to color grade an entire footage with a single click without having to manually adjust each color correction tabs. These LUTs comes as a preset file in .CUBE extensions and contains a set of different color profiles. As we all know that color grading is essential in post-processing part of editing a video, so why not share or talk about some of the beautiful LUTs available to download. READ: What Are LUTs And How To Install & Use LUTs In Premiere Pro If you want to download best LUTs for Premiere Pro, then this list includes both free and paid LUTs available to download from various sites. Some of the LUTs you download from this list will require a password to unlock. Here you can get best LUTs for Wedding, Pre-Wedding, Cooking, Cinematic, Mood, Dark, Warm & Cool shots for Premiere Pro, DaVinci resolve, Final Cut Pro, Sony Vegas. You can get password files from the description of each LUT video. Also Read: 12 Smooth Transitions Pack For Premiere Pro Also Read: 5 Must Have Transitions For Your Premiere Pro Project In 2022 Also Read: 8 Free Online Tools To Boost Your Graphic Design Work Read this article till last and explore 19 best & beautiful LUTs you can use in your project in Premiere Pro. 1. Grecian Ideal LUTs By Film Crux Download this free Grecian Ideal LUTs Pack which includes 9 gorgeous free LUTs to use in Adobe Premiere Pro or any other program that allows the use of LUTs. In Adobe Premiere Pro CC, just create an adjustment layer above your footage and drag it out over the clips you want to color grade. Grecian Ideal FREE LUTs Pack Includes 9 LUT Profiles: Philos Isos Neos Opsis Bios Osteon Scopos Theos Monos Download - Grecian Ideal 9 FREE LUTs 2. Custom Stylized LUTs By Todd Blankenship These LUTs are designed for Log footage, that means they were designed to be applied to footage with a significantly flat look. So, if you’re shooting on a more standard color curve, these LUTs could be too intense when applied to your footage. Read: 13 Best Online Tools Every Designer Must Know In 2022 When added onto other Log curves (F-LOG, C-Log, S-Log, etc.), you may find that you’ll need to turn down the intensity of the LUT, or tweak some other settings, to get it sitting just right. Just experiment with them yourself and see what looks you can get. Custom Stylized LUTs Pack Includes 13 LUT Profiles: Orange And Blue Cold Chrome Blue Hour Blue Architecture Waves Long Beach Morning Hard Boost Crisp Autumn Dark And Somber Lush Green Natural Boost Download - 13 Custom Stylized LUTs 3. Cinematic LUTs Pack By Filtergrade Cinematic LUTs from Filtergrade is a pack of free cinematic LUTs which you’ll be able to use to add unique effects to your videos and adjust them to your liking. These LUTs are compatible with the traditional and mobile video editors. Also Read: 15 Amazing Sites To Find Copyright Free Stock Images Also Read: 14 Types of Careers You Can Explore As A Graphic Designer | Job Types Also Read: How To Choose Colors And Fonts For Your Design/Brand? Cinematic LUTs Pack Includes 8 Free LUT Profiles: Cine Basic Cine Bright Cine Cold Cine Drama Cine Teal Orange Cine Teal Orange 2 Cine Vibrant Cine Warm This download pack includes 8 .CUBE LUTs files and a help file for support. Download - The Free Cinematic LUTs Pack 4. Instagram LUTs Color Filters Preset By Debrup Travel & Films Here is 12 Free Instagram Color Filter Preset or Instagram luts for Premiere Pro. Its a Color Preset Pack #2 for Adobe Premiere Pro. This free cinematic luts are matching with 12 color filter of Instagram. Below color filters are included in this Pack #2 of free preset of premiere pro. Read: 13 YouTube Channels For Illustrator Tutorials, Tips & Tricks Instagram Color Filters Pack Includes 12 Free LUT Profiles: Aden Amaro Gingham Nashville Juno Perpetua Rise Ludwig Moon Inkwell Willow Sierra Download - 12 FREE Instagram Color Filters LUT Files (Pack 12) 5. LOOK Creative LUT Pack By Cinecom This free video pack comes with 10 pre-color graded looks on the REC 709 color profile. The LUT’s are saved to .cube files to ensure better compatibility among different video editing applications. LOOK Creative LUT Pack is compatible with most modern video editing programs. Please keep in mind that the free download only allows the materials for personal use or publication without commercial purpose. Also Read: 9 Best Graphic Design Software To Use In 2022 | Complete Breakdown Also Read: 10 Signs Of A High Quality Designer LOOK Creative LUT Pack Includes 10 LUT Profiles: Grunge Green Old Noir Pastel Dream Sci-Fi Cold Sci-Fi Warm Subtle Red Subtle Sci-Fi Teal And Orange Vivid Teal War Brown Download - LOOK: 10 Creative LUT’s 6. 300+ LUTs Bundle Package By BJK Production LUT's Bundle Package is a pack of Color Grading Presets for Premiere Pro. It is a complete bundle pack of more than 300 color profile LUTs for cinematic and mood video footages. LUTs Bundle Package Includes 300+ LUT Profiles: Cinematic Color Presets Warm Color Presets Vintage Color Presets Drone Color Presets Clean Color Presets Music Video Color Presets Vlog Color Presets Contrast Color Presets AND MANY MORE 300 + Download - 300 + LUT's Bundle Package 7. SB Wedding LUTs Pack By Vanessa & Ivo Created by Vanessa & Ivo, SB Wedding LUTs is a pack of video filters made to help you add incredible romantic tones and detailed looks to your videos. Start editing your wedding videos with these beautiful LUTs. These LUTs are not “cinematic” or “film like”, They’re warm, colorful and contrasty.” Read: 11 Best YouTube Channels For Adobe Photoshop Tutorials & Tips SB Wedding LUTs Pack Includes: 12 Video LUTs 9 Color 3 B&W S-Log LUTs (Shot with Sony) Romantic Tones Wedding Effects Free Help Files & Support Download - SB Wedding LUTs Pack 8. Hollywood Cinematic LUT Pack By Cinematic Library Hollywood Cinematic LUT pack delivers exactly what its name suggests. It is a small package of 4 LUT profiles that resembles the same color grading of Hollywood level. You can use these LUTs in your cinematic shots, traveling videos, still footage. Also Read: How Do Graphic Designers Stay Inspired | 10 Tips For Inspiration Also Read: 7 Process To Master Logo Designing In 2022 Download - Hollywood Cinematic LUT Pack 9. 30 Cinematic LUTs Pack By Debrup Travel & Films Cinematic LUTs pack is a pack of 30 LUT profiles that you can apply on your video footage. This pack of LUTs are best for traveling and drone shots. You can download and use these LUTs for free into your video in Adobe Premiere Pro and bring the aesthetics of your shots. Download - 30 Cinematic LUTs Pack 10. Sports Creative LUT Pack V1 By Juan Morales The "Sports Creative LUTs V1" pack contains 3 looks, including versions for LOG footage & for flat profiles, so you are getting SIX files in this pack. These LUTs are compatible with almost any video editing software (Premiere Pro, DaVinci Resolve, Final Cut Pro). Each LUT comes with two versions, one for LOG based footage (such as SLOG2, CLOG, SLOG 3) and one for flat picture profiles (such as CINE4 & HLG). Also Read: 12 Difficulties Every Freelancer Faces and Tips To Overcome These Problems Also Read: Where To Hire Great Designers? Advantages of Hiring a Designer Also Read: 10 Must Have Plugins To Use In Photoshop Sports Creative LUT Pack V1 Includes: CLUTCH OVERTIME GAME TIME FILM Download - Sports Creative LUT Pack V1 11. 10 Free LUTs Pack By ANGR Free LUTs pack by Angr is a collection on 10 free cinematic color grading profiles that you can use to pop-out colors or change mood of your footage. Enjoy this free package of LUTs and enhance the overall quality of your videos. Download - 10 Free LUTs Pack 12. Film Tones LUTs Collection By IWLTBAP Produced by the creative team at IWLTBAP, Film Tones is video LUTs collection consists of 20 original lookup tables that are perfect for all types of raw footage. Using their LUTs, you will be able to create bright, warm moods for sunny desert scenes, dark moody tones for melancholic scenes, blue summer tones for beach scenes, and many more! Add realistic cinematic looks in no time with these incredible LUTs from IWLTBAP. Film Tones LUTs Collection are compatible in a number of photo and video editing software programs on the market including Adobe Speedgrade, Adobe Premiere Pro, Adobe After Effects, Adobe Photoshop, Davinci Resolve, Final Cut Pro. Also Read: What Is The Most Difficult Part About Being A Freelancer? Also Read: 10 Best Photoshop Plugins To Use In 2022 Film Tones LUTs Collection Includes: 20 Cinematic LUTs Cool/Warm Looks Natural Earthy Tones Versatile Effects .CUBE & .3DL Support .look Support for Premiere Pro FREE PDF Walkthrough Download - Film Tones LUTs Collection 13. DJI OSMO POCKET Creative LUTs Pack By Looksandluts Creative LUTs is a pack of 20 colorful and inspirational LUTs in two main formats: .cube and 3dl both standard (Rec 709) and D-Cinelike to speed your color grading – plus a BONUS LUTs folder. All you need to do is adjust your basic exposures, contrasts, and white balancing before applying these presets. These LUTs can be used not only for video footage but for pictures as well and they are compatible with many videos and photo editing software. All of the LUTs have been tested and you can use the standard version with Adobe After Effects, Adobe Premiere Pro, Adobe Speedgrade, DaVinci Resolve, Apple Final Cut Pro X, Avid Media Composer, Power Director, Cyberlink ColorDirector Edius, HitFilm, Sony Vegas and many other LUT capable software. DJI Osmo Pocket Creative LUTs Pack Includes: 2 Main folders in 3dl Format .cube Format 4 Subfolders: 01 Technical Luts – D-Cinelike to Rec 709 Luts (D-Cinelike conversion lut to standard video Rec 709) 02 Osmo Pocket LUTs (20 LUTs in the standard video) 03 Osmo Pocket D-Cinelike LUTs (20 LUTs from D-Cinelike to standard video) 04 Bonus LUTs (10 additional FREE LUTs) Download - DJI OSMO POCKET Creative LUTs Pack 14. Moody Cinematic LUTs By Cinematic Library Looking for Moody Cinematic LUTs for Adobe Premiere pro? Check out the Free Moody Cinematic LUTs pack to change the entire mood and ambience of your footage. Moody Cinematic LUTs is a pack of 6 LUT color profiles that are completely free to use. Also Read: Why Branding Is So Important In 2022? 10 Proven Reasons Also Read: 10 Common Mistakes Designers Make #1 Download - Moody Cinematic LUTs 15. Pre Wedding Color LUTs By Nik Edits Wedding season is coming. Here are 8 FREE Pre Wedding Color LUTs for your wedding video projects. With these color profiles, you can Color Grade your Wedding Films Fast and Easy. These are one of the beautiful LUTs you can get for wedding. They are quick, easy to use, look great, and best of all, they're free! Download - Pre Wedding Color LUTs 16. Warm LUTs Pack By Cinematic Library Warm LUTs is a small package of 2 color profiles designed to change the mood of your video into warm tone to represent the feelings of happiness, optimism and energy. These LUTs can be used in Adobe premiere pro and they are completely free to use. Also Read: 10 Best Plugins To Use In Photoshop #1 Also Read: 16 Types Of Blur In Photoshop In Details: Gaussian, Motion, Lens, Surface, Download - Warm LUTs Pack 17. Dark & Moody LUT Pack By 00 Editing If you are into capturing semi-dark photos or have a special place for making videos in dark mood environment, then Dark & Moody LUT pack is the best package for you. Use these color profiles in cooking videos, instagram reels, moto-vlogs, cinematography. You can download these LUTs in .CUBE format. This LUTs pack can be used in After Effects, Premiere Pro, VN Video Editor, Final Cut Pro, DaVinci Resolved, and many other editing software that supports .CUBE LUT profiles. Download - Dark & Moody LUT Pack Articles Related To Marketing, Photoshop & Designing: • 7 Digital Art & Portrait Style To Learn And Start In 2022 • 17 Best Google Chrome Extensions For Digital Marketers • 48 Best Websites For Free Design Resources • Advantages And Disadvantages Of Being A Graphic Designer • What Is Rebranding And Why It Is So Important? • File Types In Graphic Design: Complete Breakdown • 10 Best Tutorials To Learn Digital Portrait Painting As A Beginner In 2022 • A Guide To Google Adsense Approval Of Your Website In 2022 • 7 Pinterest Tips To Drive Traffic On Your Blog In 2022 • How To Start A Career In Digital Marketing In 2022? UP NEXT: Stock Photography And Footage Selling: A Complete Guide
- 11 Best YouTube Channels For Adobe Photoshop Tutorials & Tips
Adobe Photoshop is a raster graphics editor developed and published by Adobe Inc. for Windows and macOS. Photoshop is a critical tool for designers, web developers, graphic artists, photographers, logo design and creative professionals. It is widely used for image editing, retouching, creating image compositions, graphic mockups, and adding affects. Digital or scanned images can be edited for use online or in-print. It was originally created in 1988 by Thomas and John Knoll. Since then, the software has become the industry standard not only in raster graphics editing, but in digital art as a whole. Many designers and freelancers who made their career in graphic design usually prefers Adobe Photoshop & Illustrator. If you are looking for the best photoshop tutorials, then Designiscope team has made a list of 10 Best YouTube Channels to Learn Photoshop. Also Read: 13 YouTube Channels For Illustrator Tutorials, Tips & Tricks Adobe Photoshop is easy to use and you can learn editing using this software within a short period of time. If you are looking for a YouTube channel for doing graphic design work in Photoshop, then you are at the right place. Also Read: Stock Photography And Footage Selling: A Complete Guide Also Read: 13 Best Online Tools Every Designer Must Know In 2022 These 11 YouTube Channels are the best for learning Adobe Photoshop and basics of Graphic Design. Visit each channel and find it yourself. 1. PiXimperfect PiXimperfect, hosted by Unmesh Dinda, is a free resource for learning Photoshop and Lightroom. You might know Unmesh Dinda better by his YouTube moniker, PiXimperfect. He teaches people everything there is to know about Adobe Photoshop and with over 2 million subscribers, he seems to be doing something right. PiXimperfect is a free, all-in-one resource for anyone to learn Photoshop. Founded by Unmesh Dinda in 2016, PiXimperfect's YouTube channel has more than 450 videos, with tutorials on almost every topic on Photoshop. With over 3.8 Million subscribers on the channel, you can learn Photoshop easily with deep explained tutorials that targets both beginners and professional designers. Total Subscribers: 3.8 Million+ Joined YouTube: June 3, 2016 LINK - PiXimperfect 2. PHLEARN PHLEARN helps the viewers to learn Photoshop in the easiest way. This channel has around 2.06M Subscribers. They are dedicated to finding out the simple and easy method of teaching Photoshop. They will give real-life examples and show you the best way to learn. They provide best photoshop tutorials on photo manipulation and graphic design. In this way, you can improve your skills and make your photos look best. Also Read: Advantages And Disadvantages Of Being A Graphic Designer Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 Also Read: 15 Cinematic LUTs Pack For Premiere Pro, DaVinci & Final Cut About the Channel Content Creator- "Phlearn is a response to a problem a lot of us see, but can't do much about. The photography world is not a place that is entirely inviting to regular people. Equipment is expensive. Photography is not the easiest thing to learn. Older generations cling tightly to tradition. There is little sharing of information. Photoshop is a bear to learn. Business can be rough for artist minds. No one tells the truth. Getting better doesn't happen overnight. You WILL become a better photographer by joining us. You WILL learn to run a business around your passion. You WILL master Photoshop. You WILL be slapped in the face with creativity." And as they say "PHLEARNing Photoshop will feel like you've got a friend right there walking you through it - and you do! You'll get the most of Aaron's 15+ years of experience in Photoshop, and 10+ years of experience teaching it, to learn the how's and why's of this powerful program. " So go subscribe and follow their Channel. Total Subscribers: 2.1 Million+ Joined YouTube: October 11, 2011 LINK - PHLEARN 3. Photoshop Training Channel If you want to get trained professionally in Photoshop, then Photoshop Training Channel is best for you. This channel has almost 1.77M Subscribers. It helps people to learn quick techniques in Photoshop. In this channel, they cover everything from masking, matching perspective. You can learn powerful techniques to match a subject into any photoshop background. Subscribe to their channel and start learning now. About the Channel Content Creator- "Hi! I'm Jesus Ramirez! I'm here to help you learn Adobe Photoshop and Lightroom! The Photoshop Training Channel (PTC) has been around since 2012. You will find professional Adobe Photoshop Tutorials for photo manipulation, compositing, retouching, text effects, and much more. I keep the Photoshop tutorials concise, simple, and fluff-free. PTC’s mantra is simple: "just show me how you did that." I've worked as a professional digital artist for over 15 years. I have worked with some of the biggest brands in the world, including Adobe, Microsoft, Motorola, Conde Nast, and many others. I’ve also been a speaker at large design and photography events around the globe." They also have a private facebook group. The PTC group is a safe hub where like-minded photographers, designers, and Photoshop lovers can come to support and help each other! This group is not just about PTC or me. There is a lot of people who have a lot of knowledge and expertise in areas that I do not. This is a place where we can all learn and help each other grow as creatives! So go subscribe and follow their Channel. Total Subscribers: 1.8 Million+ Joined YouTube: July 14, 2012 LINK - Photoshop Training Channel 4. Photoshop Tutorials Photoshop Tutorials is one of the leading channels on YouTube. This channel has almost 1.14M Subscribers. Like Spoon Graphics their photoshop tutorials are simple to understand. They mainly focus on how to create a Letter portrait Effect. This tutorial is quite easy to comprehend. So if you want to improve your skill in Photography, visit the channel. They mainly focus on Photo Effects, Manipulation, Text Effects, Quick Tips and much more! They are one of the largest Text Video Photoshop Tutorial. Also Read: How To Start A Career In Digital Marketing In 2022? Also Read: 15 Amazing Sites To Find Copyright Free Stock Images Here you will get Photoshop tutorials for both beginners to advanced level. They supply free Photoshop tutorials for beginners and experienced Photoshop users. Have a look around, you may find something interesting. Total Subscribers: 1.14 Million+ Joined YouTube: June 23, 2011 LINK - Photoshop Tutorials 5. TutVid TutVid YouTube Channel is a collection of the best Adobe Photoshop, Premiere Pro, After Effects, and Illustrators. This channel has 1.2M Subscribers. Tutvid teaches design and photography. Thus one can explore his creativity by watching their tutorials. To enjoy the most instructive and inspirational videos, follow them. About the Channel Content Creator- "I’m Nathaniel Dodson and I started making videos about Photoshop back in September of 2006. I started taking this website more seriously in late 2015. I am a celebrity-style portrait photographer and designer. I am an energetic guy who has been working in the design and creative field since I first started dabbling with Photoshop at the age of 12 back in the year 2000. I like great photography very much and there is hardly a thing in life I enjoy more than getting out and photographing a personable and confident person." Total Subscribers: 1.2 Million+ Joined YouTube: August 19, 2006 LINK - TutVid 6. PhotoshopSurgeon PhotoshopSurgeon will help you on how to make any picture look great and adorable. Their tutorials are well arranged. It will also guide you to understand the topic step by step. By watching their tutorials you can easily edit your photo and also help people to make their photo lovable. They have approximately 1 Million Subscribers. The Photoshop Surgeon performs dramatic enhancements and radical transformations to photos for your viewing pleasure. To view the spectacle, visit the WATCH page where you'll find extreme transformations like a 100 year old lady made to look young again, a woman given the proportions of a Barbie, morphs into celebrities like Taylor Swift, Kim Kardashian, Selena Gomez, gender changes and more! Also Read: How To Choose Colors And Fonts For Your Design/Brand? Also Read: How Do Graphic Designers Stay Inspired | 10 Tips For Inspiration If you'd like your own pictures retouched or transformed, subscribe and follow their Channel. Total Subscribers: 1 Million+ Joined YouTube: November 8, 2007 LINK - PhotoshopSurgeon 7. Blue Lightning TV Photoshop Blue Lighting TV Photoshop is a leading YouTube Channel. It provides impressive tutorials for the viewers. Currently, this channel has around 984K Subscribers. If you wish to learn tutorials on photoshop, blue lightning tv photoshop can help you. Because they have more than hundreds of tutorials, where they have provided lots of useful and effective information on Photoshop. Subscribe to their channel and get in touch with them. Marty Geller, Founder and Director of Blue Lightning TV, has had a long career art directing and designing on-air and print work for the television and entertainment industries. Clients have included NBC, ABC, CBS, VH-1, advertising agencies, national magazines, recording labels and major book publishers. His television work includes "Late Night with Conan O'Brien", "Saturday Night Live", "Dateline NBC", "Today", VH-1, and Paramount Television. Marty's illustrations have been published in "Psychology Today", "New York" and on Broadway theatrical posters and The Kennedy Center for the Performing Arts in Washington, D.C.. Marty has received Emmy Awards for his work in television and numerous awards for his work in Print. Blue Lightning TV is a Channel that gives free, in-depth, step-by-step, HD Photoshop tutorials. Marty Geller, Founder & Director of Blue Lightning TV, has had a long career providing on-air & print work for the television & entertainment industries. Total Subscribers: 1 Million+ Joined YouTube: October 10, 2011 LINK - Blue Lightning TV Photoshop 8. Adobe Photoshop Adobe has its dedicated YouTube Channel to learn Photoshop. So far they have published 500+ videos that are helping their audience to learn more deeply. This channel has 618k subscribers. Subscribe their channel now and start learning Photoshop today. Adobe Photoshop software is the industry standard in digital imaging and is used worldwide for design, photography, video editing and more. Also Read: What Is The Most Difficult Part About Being A Freelancer? Also Read: 10 Best Photoshop Plugins To Use In 2022 They do different kind of work on their channel, so if yo want to learn from authorized channel then go subscribe and follow their Channel. Total Subscribers: 620K+ Joined YouTube: December 27, 2005 LINK - Adobe Photoshop 9. Photoshop Tutorials | Photo Effects Photoshop Tutorials is one of the best YouTube channels to learn Photoshop fast and smoothly. They have covered almost all the points from photo editing to text editing. Especially the people who are in digital painting and retouching, they will be benefited a lot from this channel. Almost 571K people have already subscribed to this channel. About the Channel Content Creator- "Want to learn photoshop or hire a graphic designer ?? ASK ME !! I am a graphic designer who also loves to teach photoshop. If you have any doubts while working in photoshop or want to work on a project with me feel free to contact me anytime. i live in India, so there are chances i might response a little late due to time gap. And please do not ask me to provide psd files, if i am going to provide a psd files, I'll tell you my self. -Dhruval" Tutorials junction is a place where you can find very good quality tutorials about Photoshop and more. Total Subscribers: 537K+ Joined YouTube: January 1, 2014 LINK - Photoshop Tutorials | Photo Effects 10. Photoshop Tutorials - PST Another good free resource to learn Photoshop tutorials, you can watch Photoshop Tutorials – PSt. Because their channel has 396K Subscribers. You can find different types of knowledgeable videos on Photoshop. Also Read: 10 Must Have Plugins To Use In Photoshop Also Read: 10 Best Tutorials To Learn Digital Portrait Painting As A Beginner In 2022 Because their aim is to make you skilled and professional within a very short time. Moreover, their tutorials are arranged in a decorative way. They cover everything from logo design to photoshop effects and provide photoshop tutorials for beginner to professional through writings and also videos for free. Subscribe to their channel and start from today. Total Subscribers: 396K+ Joined YouTube: November 13, 2016 LINK - Photoshop Tutorials - PST 11. Mir Rom Mir Rom is a YouTube that contains Photohop tutorials, video tutorials. They offer tutorials with easy to follow, step by step training on basic Photoshop photo editing, digital art, brochures, flyer, poster, infographics, web templates, and more. With more than 290K subscribers, Mir Rom channel on YouTube provides a variety of Photo Manipulation and Movie Poster tutorials. Here you will get in-depth tutorials on a bunch of creative topics. This channel also provides Photoshop specific tutorials for Digital Art, Photo Manipulation, Posters, Flyers, Movie Posters and Web Design. Total Subscribers: 293K+ Joined YouTube: May 7, 2014 LINK - Mir Rom These 11 Channels are most effective to learn Photoshop. Their tutorials are helpful for all types of users from beginners to advanced. Moreover, to advance your career we suggest you to learn Lightroom tutorials, basic video editing and web design. This will give you extra benefits in photography world. So keep learning and become a pro in using Photoshop. Hope, you shall be an expert and also own YouTube channel like them. 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- 13 YouTube Channels For Illustrator Tutorials, Tips & Tricks
Graphic Design is one of the most popular skills on the internet. From corporate branding to print production, businesses require professional designers. For designing amazing graphics, you require a graphics software and one of the most widely used ones is Adobe Illustrator. It is a vector graphics editor and design program developed and marketed by Adobe Inc. Are you interested to find the best Adobe Illustrator, Graphic design, or Illustration designing related channels on YouTube? Now, if you want to learn Adobe Illustrator, you will need some resources to start with. There are many online design tools available that can make design work easy for you, but we at Present Slide are always on a search for providing amazing free learning resources for you to start learning any new skill. And, for learning graphic design, YouTube is one of the most preferred resources. Also Read: 11 Best YouTube Channels For Adobe Photoshop Tutorials & Tips Also Read: 17 Beautiful LUTs Pack For Premiere Pro (FREE & PAID) Also Read: 12 Smooth Transitions Pack For Premiere Pro This article consists of 13 best YouTube Channels for learning graphic design and Adobe Illustrator. You can bookmark this article, go through the YouTube channels, learn the basics, practice and start providing graphic design services to build a solid portfolio. Now, let us start with our list of top Adobe Illustrator YouTube channels: 1. How To Graphic Design "Hi! I'm Saifullah from The Orient. I work as a freelance Graphic Designer. In this channel I provide Free Adobe Illustrator & Adobe Photoshop Tutorials for Graphic Design, Logo Design, Corporate identity, 3D Design, Infographic and Web Design etc." As the name suggests, this channel is here to help people learn graphic design. The founder of this channel Saifullah is a freelance graphic designer and he shares his knowledge through a series of tutorials. Here you will get in-depth tutorials as well as informative tutorials under 1 minute. The videos are focused on Adobe Illustrator and Adobe Photoshop tutorials for graphic design, logo design, 3D design, Infographic, Web Design, and more. There are a number of playlists from where the learners can start their journey of learning Adobe Illustrator and other important tools from scratch. Total Subscribers: 133k+ Active Subscribers Joined YouTube: December 6th, 2013 Visit: How To Graphic Design 2. Envato Tuts+ Envato Tuts+ is a part of the Envato family. Through their YouTube channel, they help people in learning a number of skills including Website Designing and Development, Graphic Designing, WordPress, and more. We have selected one of their videos (LINK) which covers all the basics of Adobe Illustrator. After the basics, you will be able to create effects, patterns, and more. The full course is packed in a single video and will train you on the tool step by step. Total Subscribers: 801k+ Active Subscribers Joined YouTube: October 24th, 2011 Visit: Envato Tuts+ Also Read: 17 Best Google Chrome Extensions For Digital Marketers Also Read: 15 Amazing Sites To Find Copyright Free Stock Images 3. GFXMentor "My name is Imran Ali Dina and I'm here to teach you everything you want to learn for FREE. Here you'll find detailed courses on Adobe Illustrator, Photoshop, Premiere Pro, After Effects and many more. I also have plans for other software in future. I have experience of 21 years in graphic design teaching. Now I'm teaching it to everyone especially those who can't afford expensive institutions." Another great YouTube channel to learn Adobe Illustrator right from scratch. The channel is created by Imran Ali Dina who has got more than 17 years of experience in graphic design teaching. GFXMentor is a very active channel and new videos are uploaded every week. If you are a beginner then you should definitely check out the channel and all of their playlists. Right from the basics to design complex designs in different tools, GFXMentor has covered it all for you. It is also good for those who want to learn Adobe Illustrator in Hindi as the channel has got a complete playlist for the same. Total Subscribers: 1.75 Million+ Joined YouTube: October 24th, 2016 Visit: GFXMentor 4. Dom Designs "Your number 1 destination for Adobe Illustrator flat design speed arts and tutorials. If you're looking for fun, easy drawings you have come to the right place. My channel is dedicated to graphic artists new, intermediate and advanced skill levels. Ill show you how I use simple shapes, tools such as the pen tool, shape builder tool and many more. Dom Designs was started via Instagram in 2018 and thus growing to thousands of followers. After receiving plenty of tutorial requests the Dom Designs YouTube Channel was founded." Dom Designs as the owner says is the number one destination for Adobe Illustrator flat design speed arts and tutorials. The channel is focused on learners with new, intermediate, and advanced-level graphic design skills. Dom Designs was started as an Instagram page that shared design videos. After its popularity, the YouTube channel was founded and which now shares a lot of flat design tutorials for graphic designers. Total Subscribers: 162k+ Active Subscribers Joined YouTube: July 11th, 2018 Visit: Dom Designs Also Read: 7 Pinterest Tips To Drive Traffic On Your Blog In 2022 Also Read: 48 Best Websites For Free Design Resources 5. Creatnprocess Creatnprocess channel is the greatest source for high quality training on Illustrator, Photoshop, After effect . The Creative Training Resources includes Graphic Design, Print Design, Logo Design, Motion Design, Animation and much more! No matter what type of lesson you’r looking to learn, you will find it here! Make sure you subscribe so you don’t miss any upcoming Episodes from this channel. It is one of the most popular YouTube channels for people in the field of graphic design. It has been recognized as a great resource for high-quality training videos on Illustrator, Photoshop, After Effects, and more. Also Read: How To Start A Career In Digital Marketing In 2022 Their training videos include Graphic Design, Logo Design, Print Production, Motion Graphics, Animation, and more. For helping learners, the channel has divided the videos into a number of segments such as tutorials, tips & tricks, mockup designing, print design, and more. Total Subscribers: 395k+ Subscribers Joined YouTube: July 17th, 2013 Visit: Creatnprocess 6. Satori Graphics "Welcome to Satori Graphics, the home of graphic design content right here on YouTube. My aim is to help you become the best designer that you can be, with comprehensive graphic design tutorials across the Adobe Creative Suite, as well as speed art videos and much more. The main focus here is based on Adobe Illustrator tutorials. That being said, I do have Adobe InDesign and Photoshop graphic design tutorials as well, just that I am a fond user and professional of Illustrator." You can boost your skills within graphic design by making great use of the great content here, for beginner designers, or the more seasoned graphic designer. There are awesome tutorials on graphic design theory, poster designing, logo designing, brand identity, and much much more. If you want to excel as a designer, subscribe to my channel for Illustrator and Adobe tutorials, as well as all of the graphic design content you can possibly need." Total Subscribers: 897k+ Active Subscribers Joined YouTube: March 13th, 2014 Visit: Satori Graphics Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 Also Read: 8 Online Places To Sell Your Graphic Design Work In 2022 7. Nobu Design This channel is dedicated to sharing about ideas, inspiration, and tutorials on Graphic Design, Adobe Illustrator and Adobe Photoshop. There are a lot of videos published on the channel that can help beginners craft great design through step by step process. Some of the playlists are: Illustrator Scripts Tutorial Illustrator Text Effects Design Motivation and Inspiration Adobe Illustrator Tutorials Total Subscribers: 282k+ Active Subscribers Joined YouTube: April 11th, 2014 Visit: Nobu Design 8. Design Made Simple Design Made Simple is a channel for learning about graphic design software, like Adobe Illustrator, Affinity Designer, and Photoshop. Unlock your creativity with our extensive library of design tutorials, where you'll learn everything from logo design, desktop publishing, user interface design, branding design, and more. Each lesson includes step-by-step instructions with voice narration. Every video is focused on an important topic and includes step-by-step instructions with voice narrations. Design Made Simple was founded by Nick Saporito, a graphic designer, and educator with more than 10 years of experience working with thousands of clients as a freelance designer. Total Subscribers: 119k+ Active Subscribers Joined YouTube: April 26th, 2017 Visit: Design Made Simple Also Read: How Do Graphic Designers Stay Inspired | 10 Tips For Inspiration Also Read: 7 Process To Master Logo Designing In 2022 9. Mohamed Achraf The founder, Mohamed Achraf is a freelance graphic designer specialized in logo design. Thus, the channel is more focused on the logo design aspect of the graphic design field. So, if you are someone who is interested in watching some great logo design tutorials in Adobe Illustrator, then do subscribe to the channel. Some of their playlists are: The Logo Design Process Character Designs Logo Design With Golden Ratio Tutorials Illustrator Speedarts Adobe Illustrator Logo Design Tutorial Total Subscribers: 695k+ Active Subscribers Joined YouTube: January 24th, 2017 Visit: Mohamed Achraf 10. Jeremy Mura "Hey, I'm Jeremy from Sydney, Australia! I create weekly videos about Branding, logo design, identity systems, graphic design and the business of design. I majored in graphic design and got a bachelor in 2015 I've been a designer ever since." Jeremy is an Australian designer that specializes in branding, logo design, identity systems, graphic design, etc. He uploads videos weekly which means there are a bunch of versatile skills that await you to digest. Go check him out now! Total Subscribers: 38.9k+ Active Subscribers Joined YouTube: September 11, 2013 Visit: Jeremy Mura Also Read: 7 Digital Art & Portrait Style To Learn And Start In 2022 Also Read: 10 Best Tutorials To Learn Digital Portrait Painting As A Beginner In 2022 11. Dansky Daniel White aka Dansky is an all rounder channel which provides deep information about Adobe Illustrator, as well as Adobe Photoshop, Adobe XD, Adobe Dimension, Adobe After Effects, and Adobe Premiere Pro. This channel focuses on mostly every adobe software out there, but it was still worth mentioning Dansky in this list. Dansky is a professional designer who has passion and talent for teaching others. He loves to share his experience, and help aspiring creatives to develop their skills through a number of useful tutorials. His mission is to empower others through creative education and expression. Independent thinker. If you have ever searched for Photoshop tutorials on YouTube, you probably watched at least one of his videos. Daniel White is working in this industry for 12 years as a full-time employee and a freelancer, while decided to dedicate all his time to tutorials creation. His interests and skills are broad. Total Subscribers: 754K Active Subscribers Joined YouTube: October 1, 2014 Visit: Dansky 12. Indra Maulana "Hello my name is Indra Maulana I am a freelance graphic designer. Because I specialize in Poster design, Brochure, Logo, Vector Art, and Photoshop Manipulation in this channel I will share what I know about graphic design. So, hope to see some peaks slip from my client's work and some useful Graphic design tutorials using Adobe Illustrator and Adobe Photoshop." Indra Maulana is a professional designer who has an expertise in Digital Illustration & Visual Design. He is well known for providing in-depth tutorials on designing high-quality graphics inside Adobe Illustrator and Adobe Photoshop Do visit Indra Maulana's YouTube channel if you want to create Backgrounds, Poster Designs, Business Card, Wallpapers, Vector Art, Covers, Infographics, 3D Graphic Design, and other designs. Here you will be able to create premium looking design assets by exploring tons of informative tutorials. Total Subscribers: 119K Active Subscribers Joined YouTube: June 8, 2015 Visit: Indra Maulana Also Read: 12 Difficulties Every Freelancer Faces and Tips To Overcome These Problems Also Read: 8 Free Online Tools To Boost Your Graphic Design Work 13. Digital Art Creation "Thanks for checking out my channel! I try to make some good Graphic Design Artworks , Time-lapse | Speed Art videos, Design Application Tips, Product Review & Tutorials in Adobe Illustrator, Adobe Photoshop, Film editing , Premiere Pro , Adobe After Effects, Adobe XD and Many More Make sure to subscribe and click the bell button so you don't miss any upcoming videos!" Digital Art Creation is a YouTube channel owned by Sasikumar Arasaratnam, Graphic designer and artist based in Singapore. Here you will be provided with tons of tips & tutorials on designing Vector illustration, 3D Design, Character, Logo Design, Infographics, Photo Retouching, Digital Painting etc. This channel is good for artists looking for a place to learn design in both Adobe Photoshop and Adobe Illustrator. Do visit Digital Art Creation to improve your designing skills and to gain trendy design knowledge via informative tutorials. Total Subscribers: 320K Active Subscribers Joined YouTube: October 10, 2016 Visit: Digital Art Creation These 13 Channels are most effective to learn Illustrator. Their tutorials are helpful for all types of users from beginners to advanced. So keep learning and become a pro in using Illustrator. Hope, you shall be an expert and also own YouTube channel like them. Articles Related To Photoshop, Career & Designing: • 10 Best Photoshop Plugins To Use In 2022 • 5 Must Have Transitions For Your Premiere Pro Project In 2022 • What Are LUTs And How To Use Them In Premiere Pro | Complete Guide • How To Install And Use Presets Into Your Premiere Pro Project • Stock Photography And Footage Selling: A Complete Guide • Top 5 Video Editing Software To Choose From In 2022 • 10 Tips To Finish Your Project On Time • 10 Common Mistakes Designers Make #1 • 10 Must Have Plugins To Use In Photoshop • What Is The Most Difficult Part About Being A Freelancer? 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- What Is Rebranding And Why It Is So Important? When And How To Rebrand
When we talk about brands, we think of their appeal. A brand can make a huge impact in the eyes of customer with just its Logo, Color scheme, Packaging and Motto. In short, its representation through designing. A good brand can bring you sale, well everyone knows it. Brands always need to get updated in every department possible. In terms of making it appealing in design, we call it branding. Read: Why Branding Is So Important In 2022? 10 Proven Reasons TABLE OF CONTENTS WHAT IS REBRANDING? IMPORTANCE OF REBRANDING WHEN TO REBRAND? 1. Brand Name Becomes Unfamiliar To Your Brand 2. Outdated Business Card or Website 3. Got Mixed With Other Brands 4. Complications Issues In Brand 5. Introducing New Business Strategy 6. Changed The Location Of Business 7. Previous Negative Image 8. Changing Price 9. Wants New Customer 10. Hiring Talented Workers HOW TO REBRAND? 1. Understand Your Brand's Vision, Mission and Values 2. Research On Audience, Market and Competition 3. Collaborate With Your Team 4. Figure Out Your Uniqueness 5. Redesign Your Brand 6. Rebuild Your Reputation 7. Manage The Rebrand 8. Successfully Launch The Brand To keep doing changes in your brand and making it up to date is quite challenging. Choosing color and fonts of a brand is also a factor that affects the its presence. But also very important. In the current scenario, trends are changing very often and competition is tougher than ever. That's where a brand needs rebranding. Must Read: Rebrand Case Study: More Than Just a New Logo WHAT IS REBRANDING? So What Is Rebranding? Rebranding is the process of changing the image of a company or product. The aim is to make the new image more attractive to consumers. It is a marketing strategy that involves changing the logo, name, symbols, or a combination of all of them. We rebrand to raise awareness of a company’s or product’s new identity. A company’s or product’s brand is what gives it its look and feel. Therefore, when we rebrand, we want to give the company or product a new look and feel. Also Read: 13 Best Online Tools Every Designer Must Know In 2022 Also Read: 13 YouTube Channels For Illustrator Tutorials, Tips & Tricks Also Read: 8 Online Places To Sell Your Graphic Design Work In 2022 If you plan to rebrand, it is crucial that you know the reason behind it. It is also important to correctly predict what resources you are going to use. Above all, you need to know exactly how much you plan to spend. Also, if the company has a problem, it is crucial to be certain that rebranding will solve it. Is Rebranding A Good Idea? There are many reasons why a company may wish to rebrand. Perhaps there was been too much negative press. The rebranding may be in response to changing consumer habits. If there was a shift in the company’s product offering, having a new image may be a good idea. Changes in the target market can be reasons to do a rebrand. The most important thing to remember is that a brand is not what a company does or what it looks like – it is what people believe the company does and how they feel about it. While this definition of brand image can seem imaginary, its foundation is real. The ultimate goal in business is to create a perception of your company, its products and services that is valuable, meaningful and most importantly, different from competitors. It is the combined activities of the entire organization from operations to leadership, production, distribution, human resources, customer service and marketing that create the real experiences, impressions and interactions that, together, shape how consumers feel about a brand and where they rank it among its peers. IMPORTANCE OF REBRANDING Why Rebranding Is Important? According to Forbes, your business has seven seconds to make a first impression. Sometimes brands fail to draw the attention of customers because of using the wrong logo, having a difficult or un catchy name, or working with an unclear vision and mission. We live in a world where trends are constantly evolving, so companies also require changes to attract new customers. This is possible with rebranding. You might just need to refresh your business, design a new logo or name after a merger with another company, or define new business objectives, mission, or vision. Also Read: 17 Beautiful LUTs Pack For Premiere Pro (FREE & PAID) Also Read: 12 Smooth Transitions Pack For Premiere Pro BENEFITS OF REBRANDING: New Audience Higher Relevancy Improved Brand Recognition Improved Google Ranking Streamlined Teamwork There are 2 types of Rebranding: Reactive: Reactive is when the company responds to something. Perhaps it responds to a series of events that have altered the company’s or a product’s image. Proactive: If you do something proactively, it means you are taking action in advance, rather than responding. Proactive rebranding occurs when company executives are thinking ahead or see a growth opportunity. WHEN TO REBRAND? So now when we know the Importance of rebrand we should know when should we rebrand. There are some factors by which we can decide that we should rebrand or not! 1. Brand Name Becomes Unfamiliar To Your Brand One of the most obvious signs when to rebrand is a suboptimal brand name. What seemed like a great name 15 years ago now no longer represents what your brand is about. A strong name is the foundation of your brand story. It’s your brand’s calling card that appears front-and-center on every touchpoint your customer engages with. Your brand’s name should be unique, differentiating, and, above all, memorable. If you do decide to rename, you may find it’s harder than it looks. Beyond the difficult task of finding a name that is both unique and meaningful, there are the considerable challenges of trademark vetting and URL research. 2. Outdated Business Card or Website If you cringe a little when you reach for your business card, or if you feel like your brand should come with a disclaimer about needing to be updated, it’s probably time for a rebrand. Being embarrassed about your brand doesn’t always indicate the need for a comprehensive rebrand. It could be that your brand’s visual identities simply need a refresh. After all, if you’re embarrassed about your brand, it’s likely others in your organization are embarrassed as well, and this can be a major drag on both external promotion and internal morale. 3. Got Mixed With Other Brands Another way to know when to rebrand is when your brand starts looking like every other brand. When you don’t have clearly articulated differentiators, sales and business growth can be extremely challenging. It’s important that both your employees and your customers understand why your brand is superior to the competition. At the end of the day, no competitive advantage is as powerful or sustainable as a strong brand. A strong brand enables you to compete whether you have a tangible advantage over your competitors or not. 4. Complications Issues In Brand Keeping a brand focused over time is challenging, especially for large organizations that have many stakeholders with competing interests. Whether the result of unchecked growth or simply a mismanaged brand, a lack of brand focus poses serious challenges to your brand’s effectiveness. The more complex your brand, the harder it is for customers to understand. If your brand’s complexity is making your audience’s eyes glaze over, it’s probably time to take a step back to simplify and focus. And a rebrand is the only way to get this type of perspective. Also Read: 15 Amazing Sites To Find Copyright Free Stock Images Also Read: 17 Best Google Chrome Extensions For Digital Marketers 5. Introducing New Business Strategy Another sign of when to rebrand your business is when your business model or strategy changes. Why does your company exist? Where is it headed? How will it get there? Which values define your company culture? Clearly articulating these guiding thoughts is the starting point for any rebrand, especially those inspired by a change in business strategy. Your brand compass provides a foundation for your brand’s many other components and charts a course to your brand’s future success. 6. Changed The Location Of Business Another sign of when to rebrand your business is if you’ve moved or expanded beyond the city or state where your business started. Regional businesses are often faced with the reality of a rebrand when faced with expansion. If your brand’s name is tied to its place of birth, a rename will probably also be in order. As the foundation of a comprehensive rebrand, in-depth customer research allows you to pinpoint the unique challenges of the audiences in your newly defined territory. 7. Previous Negative Image Another sign of when to rebrand is that you need to disassociate your brand from a negative image. Rebranding is often the simplest and most effective remedy in these situations, beginning with an internal brand audit to assess where and how deeply the associations run. A comprehensive audit of your brand’s many touchpoints will provide important insights into precisely where the negative perceptions lie. 8. Changing Price If the market price for your products or services seems hopelessly fixed, despite the rising costs of materials, a rebrand can be an effective way to break free. That’s because strong brands are more than just sleek logos and clever taglines. They have significantly more pricing power than weaker competitors. The pricing power that strong brands command helps them dominate their respective markets, revitalize underperforming assets, and insulate against competitive threats. Pricing power drives growth like few other market factors. 9. Wants New Customer If you’re trying to wrangle the attention of a newly profitable audience, it’s probably time to rebrand your business. With brand tracking, you can monitor the motivations, preferences, needs, and buying habits of new and existing customers and adjust your brand experience accordingly. Staying on top of demographic shifts is good business, after all. A rebrand lets you redefine yourself with the goal of reaching these new and untapped audiences. 10. Hiring Talented Workers The final sign of when to rebrand your business is that you’re failing to attract top talent. The best talent wants to work at the best brands, after all. A strong employer brand will attract the most motivated and talented folks from the competitive job pool. It will help to ensure you’re interviewing candidates who are aligned with your values and ready to deliver on your brand promise. Once you’ve decided to move forward with a rebrand, there are a few important things to keep in mind. If you’re going to invest the time and money it takes to rebrand, it’s worth it to do it right. So you should know how to rebrand? HOW TO REBRAND? Here we are discussing about how to rebrand? We can rebrand by some factors. These factors will help you to rebrand. 1. Understand Your Brand's Vision, Mission and Values Before you rebrand, it’s crucial that you clearly understand your company’s mission, vision, and values. Consider and assess what makes your company special. Why does your company exist, and what values are essential? What is your company’s brand voice? The words, tone, and voice you use for your brand must match your messaging. These form the foundation that gives you a solid base to build your new brand. No rebrand can be successful without this foundation. VISION: Vision acts as the North Star for every action your company undertakes, so it's critical you have a firm understanding of your vision before moving forward -- additionally, perhaps over time your vision has changed. That's okay, but it's vital you redefine your vision as quickly as possible to ensure all your employees are making decisions with that vision in mind. MISSION: If vision is your what, mission is your how. Maybe you're still going in the same direction, but the way you're getting there has changed. Ultimately, your mission is your company's roadmap. When your mission changes, your messaging needs to change as well -- making it just as crucial as vision during a rebrand. VALUES: Your values act as the why behind your brand. They're why you're working towards your vision, and why you're dedicated to your mission. But, as brands expand and change, some of their founding values might become unsustainable. If you can't support your old values or you've come to prioritize new ones, you'll need to update them to reflect what your company actually values today. As your vision, mission, and values change while rebranding, the way you convey these aspects of your company will also have to change. The vocabulary, tone, and voice you use for your brand have to match your message. 2. Research On Audience, Market and Competition Before you rebrand, do your due diligence. Research what your competition does. Determine how you stand apart from your competitors and what your true value proposition is. Be aware of what’s trendy, and make sure you adopt a trend that makes sense for your company. Your new brand image must be fresh and relevant but not so of-the-moment that it ends up looking dated too quickly. First of all, you need to reestablish your target market. Look at: The age range of your customers What gender they are Where they live What they do for work Their economic status What interests and hobbies they have What education level they have What personal and business affiliations they have Take a close look at the competition too. Is there a new company on the scene offering products and services similar to yours? Study what’s working for them as well as other competitors and see if there are any commonalities there to influence your rebrand. Remember that even if you do draw inspiration from similar companies to make sure that your branding design, concept and messaging is unique and stands out from the crowd. 3. Collaborate With Your Team Your brand may be one of your most important company assets, but just as valuable are the people that help grow your business every day. Your marketing strategy should account for those people. Include voices from across your company: some of the best ideas and most valuable feedback are found in departments you might not expect. Also Read: 48 Best Websites For Free Design Resources Also Read: 7 Pinterest Tips To Drive Traffic On Your Blog In 2022 It’s easier to rally your company behind a rebrand that was a true “team effort.” Give your employees a say. They will be the faces and voices that represent your brand to your customers. 4. Figure Out Your Uniqueness Answering these questions and focusing on what makes you unique is a crucial aspect of getting a customer to choose you over the competition. A successful rebrand should draw even more attention to your uniqueness. Here are a few ways to identify what makes you stand out: List all of the features and benefits that are unique about your product or service when compared to the competition. Identify what aspects of your product or service can’t be copied, duplicated or reproduced. Define what emotional needs your product or service meets from a customer perspective. Define what’s in it for the customer. 5. Redesign Your Brand Redesigning your brand is a big undertaking, one that can cost you brand recognition and organic search traffic in one fell swoop. So, if you're redesigning your company, make sure you have a plan for recovery as part of your post-rebrand strategy. You can identify these aspects by making a list of all the places and times your customers might come into contact with your brand. If you’re unsure of what these touchpoints are, put yourself in the customer’s shoes. Ask: Where do I go when I have a problem that needs solving? How do I find the product or service that solves my problem? How do I decide what to purchase? How do I interact with a business after the purchase? Things you should consider: Name. On the whole, if your name still fits, your best course of action is to keep it. But if your current name is a mismatch for your company identity, it might be time to go back to the drawing board. Logo. This should be simple, memorable and appropriate for your target market. It should also be adaptable for the various channels that your business uses. Color palette. Your brand should have three colors: base, accent and neutral. The base color should reflect your personality. The accent color should pair visually with the base color and the neutral color acts as a background to complement and enhance the base and accent colors. Typography. Like color, the fonts you choose should match your brand’s personality, while being accessible to your audience. In addition to your logo font, you should have 2-3 fonts to use as main text font, headline font and accent font to make the text stand out. Imagery. The pictures and graphics you use on your site should support the core message of your brand and reflect your target market. 6. Rebuild Your Reputation Your business reputation makes its way into every facet of your business’s existence. It both impacts and is impacted by the way people read your emails, interpret your social media posts, talk to others about your business, and more. This is why reputation is so important in business, and why it is your responsibility to exercise the aspects of reputation building that are in your control. This post will guide you through steps you can take to strengthen your company’s reputation. There are many factors that affect your business reputation—both online and off. Some are in your control, others are in the hands of others. Below is a list of factors which are in your control, and some steps you can take in each area to strengthen your company’s reputation. High Quality Products/Services A Positive Customer Experience Share Your Expertise Show Your Confidence Showcase Your Culture Nurture Your Relationships Provide Good Customer Service 7. Manage The Rebrand A rebrand is often a complex and lengthy endeavor. Without a careful plan brand strategy, a well-managed process, and a strong marketing strategy covering all marketing channels, the rebrand can quickly go off the rails and impact your market share and business negatively. Set deadlines and mitigate going down those pesky rabbit holes with a well thought out project plan. 8. Successfully Launch The Brand Even the most incredible rebrand is wasted if you never actually launch it. Make sure you plan your rebrand launch and be prepared to explain why you rebranded. Minimize the risk of customer confusion through a carefully planned launch that showcases the story behind the rebrand. There is a general order in which your rebrand should be rolled out. Internal audiences need to know first, followed by external audiences in order of the importance of your relationships. For example, you might show your rebrand to sponsors or key customers before you unveil it to the general public. Start by listing all internal and external sources who need to be informed of your rebrand. This may include: Board members Partners Donors Sponsors Employees Customers Community Media Influencers Once you’ve identified your rebrand launch audiences and the order that it will be unveiled, you need to work on telling the story behind it. Focus on why you’ve decided to rebrand, the thinking behind the new look and what it means to the future of your brand. One way to build excitement around your relaunch is to involve your influencers. Share your updated brand identity with them and give them permission to drop hints and sneak peaks through their social channels. If you have a new product, show them how to use it and then let them talk openly about how much they love it, and why. Once your launch content is in place, plot a timeline that maps out when each piece is being delivered based on your need-to-know sequence. When this is done, you’re ready for the big reveal. The important thing now is to be swift. Too gradual of a rollout will mean having two brands live at once which can confuse customers. Keep the timeline for public unveiling short – two or three days at the most. Rebranding can be a big undertaking, but a fresh approach and a new look can excite and re-engage customers while helping you reach new audiences. Use this guide to establish your reasons for rebranding and the right approach to take, then follow the steps to implement a strategy that propels your company into the future. Note: All the images used in this article are taken from Pexels.com and are completely free to use. Articles Related To Designing & Career: • 10 Signs Of A High Quality Designer • What Is The Most Difficult Part About Being A Freelancer? • Where To Hire Great Designers? 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- What Are LUTs And How To Use Them In Premiere Pro | Complete Guide
Color Grading is essential in Post Processing part of Video Editing and sometimes it can become an easy yet time consuming thing to do. Color Grading in editing software consists of dialing values of Hue & Saturation, Contrast, Exposure, Temperature, Shadows and Highlights. Balancing these values to get a satisfying result is important and to deal with time constraints that comes up with a Project, LUTs are being used as a time saving method. LUTs comes either as a single file, or under a package of presets. Color Grading is one of the part in post processing, that turns an ordinary video footage to a whole new level. There are lots of questions that comes in the mind of a newbie while working in color grading of a footage. Few of these questions are about LUTs. What are LUTs? What does LUT stands for Premiere Pro? Why use LUTs? What are the types of LUTs? How to install LUTs? How to use LUTs? Read: 17 Beautiful LUTs Pack For Premiere Pro (FREE & PAID) Well in this article, we are going to discuss about different aspects of LUTs and its usability in Adobe Premiere Pro Also Read: 12 Smooth Transitions Pack For Premiere Pro Also Read: 5 Must Have Transitions For Your Premiere Pro Project In 2022 Also Read: 7 Digital Art & Portrait Style To Learn And Start In 2022 What Are LUTs? So, what are LUTs? LUT stands for Look Up Table. LUTs are filter used to manipulate Hue, Saturation and contrast, or completely change the Color of a clip. LUTs are used as a post production process in color grading to transform the color input values of a footage. In simple words, LUTs are Color presets made to change the look and style of a clip by just using a file. Color grading is a time-consuming part of the post-production process, that's why some Filmmakers and Videographers rely on a look-up table, or LUT. Also Read: 10 Best Tutorials To Learn Digital Portrait Painting As A Beginner In 2022 Also Read: 10 Best Photoshop Plugins To Use In 2022 A LUT is a feature that lets Filmmakers and Editors save particular Color Grades as a Template, which later can be used by anyone to give their videos the same look with less hassle in just a minutes of work. Think of a LUT as a color preset that a filmmaker can readily turn to when working on a project. Why Use LUTs In Your Project? Editing your own clips is fun when you know there is no time constraint or limitation on when to submit the output file. That makes Color Grading a small part to deal with. Just a few clicks and bumps of Exposure and Contrast, you are good to go. When it comes to work on a client's project with a strict deadline to follow, a bad Color Grading could result in a negative impression of your work even though everything from Sound to Video Effects is top notch and done well. Your final output with a specified Color scheme can set right mood and gives a vibe to the Video but that sometimes can be a tricky part to deal with. That's why some Designers use LUTs made by them or something that's already been available on internet, ready to install and use. Also Read: 9 Best Graphic Design Software To Use In 2022 | Complete Breakdown Also Read: 10 Must Have Plugins To Use In Photoshop Also Read: What Is The Most Difficult Part About Being A Freelancer? LUTs can save time and a lot of hustle as they are simply just Presets for the Color Grading Section. LUTs can easily be edited with the ability to adjust the intensity of a particular profile like a regular Color Panel. Types Of LUTs In Premiere PRO There are two types on LUTs in Premiere Pro: Input LUT and Looks. Input LUT: An Input LUT in Premiere Pro interprets footage. This LUT gives your footage a more standardized look. It is applied on flat log footage to enhance and color correct footage. Looks: A Look is a LUT designed to change the appearance and color style of a clip. Looks are used to push your Standard look towards Creative looks. Apply looks to make your video look like a professionally shot film. How To Install LUTs In Premiere PRO? Premiere PRO uses .CUBE Extension file in it's LUT Panel. You can find these LUTs from sites like Cinecom.net, Rocketstock.com, Premiumbeat.com and Motionarray.com. You can install LUTs in Premiere Pro LUT folder which is located in C:\Program Files\Adobe\Common Also Read: How Do Graphic Designers Stay Inspired | 10 Tips For Inspiration Also Read: 17 Best Google Chrome Extensions For Digital Marketers Also Read: 48 Best Websites For Free Design Resources To Install Input LUTs and Looks in your Premiere PRO Project, Follow these Steps: Method 1: Step 1: On a Mac, Navigate to /Library/Application Support/Adobe/Common On a PC, Navigate to C:\Program Files\Adobe\Common Step 2: In 'Common' Folder, Create a New Folder called 'LUTs'. Within that Folder, Create Two New Folders called “Creative” and “Technical”. Step 3: Copy the LUTs to the “Creative” folder. (If you have any technical LUTs such as a Log to Rec.709 conversion, you can copy it to the “Technical” folder) Step 4: Restart Adobe Premiere Pro. Your LUTs will be loaded into the Lumetri color panel for color grading. Method 2: This method is quite easier. Simply click on 'Browse' option next to INPUT LUT and LOOK, select your LUT file and it will now show up in the Section. Just click on any of the installed looks and you are good to go The process of installing LUTs and Looks using color panel is similar in Premiere Pro. How To Apply LUTs In Premiere PRO Project? Applying a LUT is the most simple thing to do in Premiere Pro and it doesn't even require drag and drop in order to do that. Follow these steps to install LUTs in your project: 1. Select A Clip In The Timeline Click and select the clip in your timeline you want your LUT to be applied on. NOTE: You can apply LUT to your entire project by Selecting all the footages or by nesting. 2. Selecting LUT While the clip is selected, head over to color panel. In the basic correction tab, click on the list next to INPUT LUT. Click on any LUT that you want to apply and it's done. 3. Result Before and after applying a LUT in a footage. The result is not significantly different but it depends on the LUT you've applied. You can always adjust the color grading if something seems missing. How To Adjust The Intensity Of LUTs In Premiere Pro? Well there are no such adjustments you can make in a particular LUT or Look and there's no need to adjust them. However, you can adjust it's intensity which basically is the opacity of the LUT that applied and there are still options to color grade your entire footage after applying the LUT. The whole color panel of Premiere Pro is filled with all the necessary color grading tools required to tweak your footage. Exploring them can give you some insights on how they work. There are some pre installed LUTs available in Premiere PRO which you can use first to have an idea on how these LUT works to later use paid or free to use Color Grading profiles. Where To Get Download Free And Paid LUTs For Premiere Pro? LUTs for Premiere Pro and other video editing software are easily available online. You can use pre installed LUTs or create one by yourself. You can download free or paid LUTs for Premiere Pro from sites like Rocketstock, Premiumbeat, Motionarray, Filtergrade, Colorgradingcentral and JustinOdisho. Articles Related To Premiere Pro, Video Editing & Designing: • 12 Difficulties Every Freelancer Faces and Tips To Overcome These Problems • 10 Best Plugins To Use In Photoshop #1 • 8 Free Online Tools To Boost Your Graphic Design Work • Where To Hire Great Designers? 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- How To Install And Use Presets Into Your Premiere Pro Project
Presets are time savior. In the world of video content like TikTok and YouTube, Video Editing becomes quite a trend amongst all the influencers around the internet. But you should also keep in mind that editing your raw videos is a challenging and time consuming thing to do with frame by frame editing which sometimes became a tricky part to deal with. That's where Pre-made Transitions and Effects comes in. Premiere Pro is an industry leading video editing software developed by Adobe Corporation which is used by many professionals and beginners because of it's Advanced tools, Presets availability and Friendly User Interface. TABLE OF CONTENTS Why Use Presets In Premiere Pro? Should You Use Presets In Every Premiere Pro Project? How To Install Preset In Premiere Pro Project 1. Open Project 2. Go To Effects Panel 3. Presets Tab 4. Use Preset In Project File There are thousands of smooth transitions & effects available online created by Professionals and some of them are free to download and use. Premiere Pro supports presets with the file extensions of .PRFPSET which adds an individual or a group of transitions, and effects in your effects panel. Cut to the point, there are tons of Presets available to download for Premiere Pro around the Internet which includes Paid and Free to Download license based depends on the type of Presets you are looking for. In this article, we will discuss about some frequent queries regarding presets in Premiere Pro. Like What are presets in Premiere Pro? Why to use presets in Premiere Pro project? Should you use presets in your project in Premiere Pro? and How to import and install presets in Premiere Pro. Also Read: What Are LUTs And How To Use Them In Premiere Pro | Complete Guide Also Read: 8 Online Places To Sell Your Graphic Design Work In 2022 Also Read: Advantages And Disadvantages Of Being A Graphic Designer Motionarray, Cinecom, Mixkit, and Elements envato are such sites where you can download quality Premiere Pro Presets for your Project. WHY USE PRESETS IN PREMIERE PRO? Presets are pre-made video effects and transitions made by designers and they also come pre installed in Premiere Pro effects panel. You can use presets on your video file if you see the requirement of adding certain elements that you can't do manually. Premiere Pro do comes with inbuilt transitions and effects which in fact are quite good and enough to make your footage look robust and professional. SHOULD YOU USE PRESETS IN EVERY PREMIERE PRO PROJECT? Well, using or not using a preset is completely depend on what a create is desired to achieve. Presets are time savior but that doesn't mean that you should always rely on using third party or pre installed transitions to make your footage good. They are not bad to use but when it comes to working as a professional editor, one should not always depend on using presets as it shows the lack of creativity. If Presets are made by the creator itself, then there is nothing wrong in that. You can use Presets as long as you are not making project for a client or even if you do decide to use them, then do it such a way that the final footage doesn't look like an overuse of effects. HOW TO INSTALL PRESETS IN PREMIERE PRO PROJECT? If your project requires some degree of additional effects which you can't achieve by yourself due to time constraints or any other reasons, then using presets might be the best option for you. Also Read: 7 Digital Art & Portrait Style To Learn And Start In 2022 Also Read: How To Start A Career In Digital Marketing In 2022? Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 This article will show you how to import, install and use Presets in your Adobe Premiere Pro project. , To install Presets in your Premiere Pro project, these are the steps you can follow: 1. OPEN PROJECT It's essential to open Premiere Pro and make a New Project file. NOTE: (Making a sequence file won't be necessary for you to install presets) 2. GO TO EFFECTS PANEL On top Panel, Select Effects and a new panel will open on the right section of the Screen In the Effects Panel, you will find all the Pre-installed and 3rd Party Presets and Transitions. 3. IMPORT PRESETS Now you have to import presets into your Effects panel. In the Presets tab of Effects Panel, Right click and an options to Import and Export Presets will show up: Click 'Import Presets' and a Window to select a Preset file will open up. Select any Preset file you have downloaded and click 'Open': Premiere Pro supports File Extension of .PRPRESET to be installed under it's Presets Tab 4. USE PRESET IN PROJECT FILE After you import the Preset File onto your Project, it automatically install into your system and you can access it with it's name in the Presets Tab Note: Presets will be installed either in the Presets Tab or in the Video Transitions Tab Also Read: Where To Hire Great Designers? Advantages of Hiring a Designer Also Read: 10 Signs Of A High Quality Designer Also Read: 7 Process To Master Logo Designing In 2022 In this case, it got installed in Presets Tab with no parent folder: To use these Transitions in your Project File, Just Drag & Drop any one of the installed file between your clips (Some Presets are made to use in separate clips) and you are good to go. You can find tons of free to use presets online which not just make your final video interactive, but also save your precious time which you can later use to tweak and finalize your video. Hope you like this Beginner Tutorial for Premiere Pro. We will try our best to provide you such Professional and Beginner Tips & Tutorials Articles. 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- 5 Must Have Transitions For Your Premiere Pro Project In 2022
Video editing is a growing industry and gaining popularity every year as more and more video content driven platforms are getting launched. Video content is a clean way to reach the audience and in an effective way, that opens the door for designers, students and enthusiasts to work in an industry which can provide good earning and stability for the future. We all want our video to stand out in a way that not just looks simple, but have some impact on it. Such project could be personal work or just a freelancing client, a company based multi-project contract or Traveling and Food B-Roll. All of these project requires a better post editing which also includes adding LUTs, Effects, Presets, Overlays and Transitions. Also Read: 7 Digital Art & Portrait Style To Learn And Start In 2022 Also Read: 15 Amazing Sites To Find Copyright Free Stock Images Also Read: 14 Types of Careers You Can Explore As A Graphic Designer | Job Types A Transition in video is an effect added between two clips to make them smooth and seamless. Transitions are simple and comes in a way where you can simply just drag and drop and your file is ready to go. There are lots of video editing software you can use but in this article, we are going to focus on some of the transitions you must use inside adobe premiere pro. Let's take a look at our top picks of 5 Must Have Transitions For Your Premiere Pro Project: 1. FilmCrux Transitions Vol. 1 by Film Crux It is a free Transitions Pack from FilmCrux for Premiere Pro with over 24 different drag and drop speed paced Transitions designed for traveling and quick impact. This pack is also best for a project that uses beat as transition. THIS PACK INCLUDES: Blur Bounce Warp In Glitch 1 Glitch 2 In Out Roll In Clockwise Roll In Counterclockwise Rumble Down Slide Down Slide Left Slide Right Slide Up Spin In Clockwise Spin In Counterclockwise Stutter Warp Spin Clockwise Warp Spin Counterclockwise Whip Pan Down Whip Pan Down Long Whip Pan Left Whip Pan Right Whip Pan Up Whip Pan Up Long Zoom Spin Download Link: FILM CRUX TRANSITIONS VOL. 1 Also Read: Graphic Designing And Its 8 Elements: Explained 2. Dope Transitions by EnvatoElements This transitions pack from EnvatoElements contains 464 fast transitions like Lens camera spins, zooms, glitches and pixelation with Sound effects for each transition. This pack works with any resolution and fps and contains a voice over tutorial on how to use. Dope Transitions pack is a fast but an advanced type of pack with a number of transitions to choose from. This pack works on Premiere Pro CC 2018 12.1.0 and above. KEY FEATURES: Fast Transitions (4 Speed Variations): 20 Frames animation 13 Frames animation 10 Frames animation 7 Frames animation Fast Previews Sound Effects for each Transition Works with any resolution Works with any fps Video Tutorials (with voice-over) 100% Premiere Pro (No After Effects needed) Download Link: Dope Transitions 3. TRANS: 30 Premiere Pro Transitions by Cinecom TRANS is a pack of 30 Premiere Pro transitions from Cinecom which includes easy drag and drop transitions from smooth slides to glitch distortions. This pack contains 30 pre-animated transitions in various styles: swipes. optical and glitch transitions. Every transition comes with different speeds, Try this pack for any type of project to make them stand out using such minimalistic yet powerful transitions. These transitions are made for 4K resolution video, but they do scale. This Transition pack is Free for personal use & Commercial License is available for $9 KEY FEATURES: Drag & Drop Easy drag and drop to your timeline Scalable Works with any video resolution No Plugins No add-ons or plugins required. Works with Adobe Premiere Pro CC 2019 or higher Download Link: TRANS: 30 Premiere Pro Transitions Also Read: Difference Between GUI And CUI Also Read: RGB, CMYK AND Image Resolution: Explained 4. Typo Transitions v2 by VideoHive Typo Transitions v2 is a transitions pack from Videohive made for Premiere Pro to give professional look to shows, interviews and vlog. This transition pack contains 6 easy to use transitions with color control option. The main use of this transition pack is to convey a text info in a stylish way while the transition is happening and give your clip an elegant look while keeping everything minimal. KEY FEATURES: No plugins required Fast Rendering 6 Transitions Color Control Premiere Pro 2020 or above This Transition pack is not free to use and you can buy it's regular license for $16 Download Link: Typo Transitions v2 5. Mini Glitch Pack by Motion Array Mini Glitch Pack is a free toolkit from MotionArray for Premiere Pro which not only contains transitions, but other essentials like Titles, Logo, Sound FX and Glitch Elements. Use this pack to give some glitchy and futuristic vibe to your footage using all the essentials that comes with this package in one place. Also Read: Where To Hire Great Designers? Advantages of Hiring a Designer You can use it in a project that needs distortion and glitches. This is a template based package which is completely free to use and works without any plugin. Package Contains: 6 Transitions 3 Titles 3 Logo 8 Sound FX 26 Glitch Elements KEY FEATURES: Premiere Pro CC 2015 or above 1080p Resolution support No Plug-ins required Download Link: Mini Glitch Pack Free You can also use the advance and full version of Glitch Pack which contains: 50 Transitions 20 Titles 20 Logo 63 Sound FX 47 Glitch Elements The above listing of transitions pack is not a top pick but just a random pick based on different types of project and transitions type. These packs are also not ranked in orders. There are over Hundreds and Thousands of resources available for Premiere Pro and we will short select some more in our upcoming articles. 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- Stock Photography And Footage Selling: A Complete Guide
Photography is an art of observation and it's been in existence since 1826. The craze for photography is enormous and still increasing exponentially. Photography can be described as capturing a perfect moment which would later stays into the mind as a reminder of sad and happy memories. It is always worth it to have a good picture to remember. A memorable photo transmits positive vibe and nostalgia. Becoming a professional photographer has never been so easier before. Yes, nowadays it's more challenging to showcase your work and make a huge mark in this competitive industry, but the resources available today are far better than ever. Photography is not limited to big studios with expensive gears anymore. In today's time, you don't have to own a professional DSLR to capture a wonderful photo. A smartphone that costs around 1/4th of a good DSLR can do a great job if someone knows the basics of real photography. Table Of Contents Types of Photography Styles How To Earn Money From Selling Photos, Videos & Other Media Content? • Freelancing • Studio Photography What is Stock Photography? Where To Sell Images And Footage Online? • Shutterstock • Pond5 • Adobe Stock • Getty Images • iStock • Alamy • 500px • Stocksy • Can Stock Photo What Types Of Media Content To Upload On Stock Photography Websites? • Photos • Videos • Vector Files • Music Types Of Stock Photography License • Commercial License • Editorial License • Rights Managed • Royalty Free Why Do People Buy License For Stock Images? Is Stock Image And Footage Selling Worth It? Also Read: 10 Common Mistakes Designers Make #1 Also Read: 10 Tips To Finish Your Project On Time Also Read: 15 Amazing Sites To Find Copyright Free Stock Images Their is a lot of criticism while considering photography as a career. Still, photographers do earn a lot when it comes to choosing this line of field and that depends on several factors. Types Of Photography Styles Photography isn't limited to just capturing what is in front to you. There are different photography methods which require different lens type, equipment and camera modes. These are the types of photography fields that you can choose depend on your work expertise. Portrait Photography Landscape Photography Wildlife Photography Wedding Photography Traveling Photography Photojournalism Fashion Photography Sports Photography Still Life Photography Editorial Photography Architectural Photography There are still many styles of photography such as events, concert, medial, micro, food, erotic, underwater, aerial, advertising and paparazzi. Just like photography, there is a special place for video making enthusiasts. How To Earn Money From Selling Photos, Videos & Other Media Content? A photographer can earn a lot even with average looking photos and not just from one source but several sources simultaneously. Freelancing, Studio Photography and Stock Photography are some of the ways which a photographer can earn money. Here we will discuss about Freelance and Studio photography. Freelancing: Freelancing is a path of self employment and is very popular amongst workers of many field. Freelance photography basically involves capturing and collecting images for someone else's personal use. Someone who takes on clients depending on the niche, clicks photographs as per the requirement, and charges them per image. A freelance photographer can pick per hour gig and work for News company, magazine publisher and weddings. A Freelance photographer can charge on per image or set hourly rate. Such photographer's prices depend on their skill, expertise, and what type of event they are shooting. Freelancing is a great way to express your photography skills while enjoying your freedom. Studio Photography: Studio photography is a term used for private studio houses that deals with full time professional photographs related work. A studio requires space to work on which include heavy expensive equipment such as cameras, lenses, props, tripod, lighting kits, and backdrops. Studio photography basically preformed indoors which involves a team of people with different expertise such as photography, lighting and post processing. Such studios also takes on personal, wedding and traveling type of photography work. A studio gives photographer an opportunity to work full time and make a good regular income without relying much on personal photography work. Studios do pay very well and making a good portfolio can be a better option to kickstart your photography journey. What Is Stock Photography? Stock photography is nothing new in the industry and it's always been a huge thing for photographers. It is a good side hustle which can provide you a passive source of income. Stock images are existing photos which are either captured using a camera device or generated using graphic design software. Which then made available on online platforms by license them for creative use. Stock media is an industry that creates a platform for enthusiasts to sell their creative work in the form of photos, illustrations, music or videos. There are several online platforms which allows you to sell images and videos for commercial, and other license use. Also Read: 10 Common Mistakes Designers Make #2 Also Read: Difference Between GUI And CUI You can sell Stock Photos and footages on well reputed websites like Shutterstock, Adobe Stock, Pond5, etc. So how does stock photography works? Well, whenever a buyer purchase an item from such websites, these platforms then pay a fee to the artist and take a small cut themselves. This way a buyer acquire the right to use them legally in different ways, while the artist retains the copyright of their work. Stock media selling has far more potential to outperform other type of media distribution platforms. Where To Sell Images And Footage Online? When it comes to selling online, most of the people get confused on what platform to choose, where to start, what to sell and how much they can earn with their time spend. There are many stock selling platforms which gives you to sell not just your images and videos, but also your vectors and music files. Have a look at some websites where you can sell your stock images, footages, and other media content. Shutterstock Shutterstock is a global provider of stock photography, stock footage and stock music. Shutterstock helps inspire graphic designers, creative directors, video editors, filmmakers, web developers, and other creative professionals by providing diverse content to businesses, marketing agencies and media organizations around the world. Pond5 Pond5 is an online marketplace for royalty-free media. Pond5 is the most profitable agency for most contributors who produce stock footage. The company licenses stock footage, stock music, stock photography, sound effects, after effects, images and 3D models. Adobe Stock Adobe Stock is a stock photography and stock footage service offered by Adobe that is fully integrated into Creative Cloud platform. Adobe Stock provides designers and businesses with access to millions of high-quality curated and royalty-free photos, videos, illustrations, vector graphics, 3D assets, and templates for all their creative projects. Getty Images Getty Images is a supplier of stock images, editorial photography, video and music for business and consumers. Getty Images offers the most exclusive and unique creative and editorial visual content globally, with over 415 million assets. It targets three markets—creative professionals, the media, and corporate. iStock iStock is part of the wider Getty Images Inc. iStock is an online royalty free, international micro stock photography provider. iStock offers millions of photos, illustrations, clip art, videos, and audio tracks. Artists, designers and photographers worldwide contribute their work to iStock collections in return for royalties. Nearly half a million new photos, illustrations, videos and audio files, are added each month. Alamy Alamy is a stock photography agency launched in September 1999. Alamy supplies ton of online stock images, videos, and other image material. Their content comes from agencies and independent photographers, or are collected from news archives, museums, national collections, and public domain. 500px 500px is a global online photo-sharing platform that is a subsidiary of Visual China Group. 500px is a photography community where you can get immediate exposure with your first upload, connect and share your photos with the world. Stocksy Stocksy United, also known to as Stocksy or Stocksy United Photography, is a platform that provides royalty free stock photography, illustrations and stock video. Stocksy uses a curated editing approach to select useful and authentic photos. Can Stock Photo Being one of the earliest microstock agencies, Can Stock Photo is a stock photography provider which licenses royalty-free images, photos, digital illustrations, clip art and video footages on behalf of photographers, illustrators, and videographers. It is the only stock photography agency that offers guest purchases for one time purchasers that do not require membership sign up. What Types Of Media Content To Upload On Stock Photography Websites? There are wide variety of media content you can sell online. From a simple flag wave to a cinematic drone shot, a still flower image to an abstract image you generated in your computer. You can sell almost any type of media content that you own the right for. As long as it isn't an explicit or low resolution file, you are good to go. Also Read: What Is Rebranding And Why It Is So Important? Let's discuss in detail what exactly you can sell on stock photography websites: Photos Photography is fun. Almost every kind of microstock agency deals with selling and buying of stock images. Images such as abstract are easy to generate, but presenting them requires time. Platforms like iStock, Pond5, Adobe Stock, Shutterstock, 500px, Stocksy, Alamy, and Getty Images allow contributors to showcase their images and sell them. There is a huge demand of images and that's why your photos must stand in front of thousands of other contributors. There are the types of photos you can capture using color modes or generate according to your niche to start earning. Stock Photographs: People (With model release) Nature Sports Animals Food Travel Monuments Festival Wildlife Computer Generated Images: Background Matte Paintings Gradient 3D Renders Abstract Texture Pattern Clip Art Find a niche that perfectly suits you and work on building a portfolio of it and turn it into a passive income stream. Videos Video related content is popular and common in today's standards. Stock videography is a great way of collecting a vast range of occasional and seasonal footages. Video and footages sells far more expensive than photos. There are many types of videos and footages that you can submit on microstock websites to start generating money. Stock Footages: Travel People (With model release) Food Sports Animals Drone Shot Festival Whiteboard Videos Occasion lifestyle Computer Generated Footages: Overlays (Light leaks, Impact lights, gradients) Effects (Particle effects, Glitch effects, Fire, Water or Smoke) Alpha Channel Track Mattes Green Screen Clips Motion Graphics (Abstract background, Animated titles, Graphic loops) Infographics Always make sure to generate or record a video on highest quality if possible because their is a huge price gap in selling 4K UHD Clip, 1080p Full HD Clip and 720p Standard HD. If recorded in high FPS (Frames per second), then it will be far more easy to snap a perfect shot out of a video footage. This will give you an advantage to sell not just small footages out of a video clip, but also to sell beautiful high quality images without any extra effort. Note: Export most of your clips and alpha channel footages to .MOV file type using QuickTime for better uncompressed quality. Vector Files Vector designing is the best option to earn as stock image selling if you have less interest in photography. Vector art is basically a type of art which can be resize to any extent without losing its quality. Such designs are computer generated using design elements and vector based software like Adobe illustrator and CorelDraw. Most of the platforms support EPS file types. Such vector files are logo designs, digital drawing, templates, and many other. The question is what kind of design you need to create and submit to generate a good passing income? Then don't stress, these are some of the vector design types you can choose and start working on today: Vector illustrations Backgrounds Business cards Patterns Brochure Templates Flyers Logo Mockups Posters Not only vector designs look simple, but they are also easy to create. You can also sell Brush sets on several websites. There are many tutorials you can find online to kickstart some vector designing work. Music Music is a mood refresher, but composing one isn't as easy as people think. Kudos to artists who compose music. Platforms like Shutterstock, AudioJungle, Sellfy, Getty images, Beatport and Pond5 allow their users to upload their music files on their website and sell them. Selling your music on these sites generally means selling the tracks you own the rights for. If you are an expert music composer or a hobbyist track generator, then selling some of your greatest tracks can provide you a regular passive income. Types Of Stock Photography License When you upload any content on websites like Shutterstock, it will ask you to mark on a license usage option. These options could be Commercial or Editorial. So what exactly are these? Also Read: How To Choose Colors And Fonts For Your Design/Brand? Commercial License A photo or footage is licensed as commercial use if it is being used to sell or advertise something. These are the images used with the intent to sell a product, raise money, or endorse something. Due to the commercial nature, more legal papers are required. Usually these types of images will have an identifiable person or place, so a model release form is required in order to actually license them. Since the purpose of stock photography is to help sell or promote a product, this essentially puts editorial images in their own category. Editorial License Editorial content is newsworthy or of general interest to the public which excludes any advertising use. Images labeled as “Editorial Use Only” cannot be used for commercial work. An editorial image can only be used to illustrate a news related story or reporting and commenting on some events – not to sell or advertise a product, service or idea. Editorial images are most popular with journalists and news outlets. Shutterstock images marked as ‘for editorial use only’ are intended for bloggers and journalists who need single-use editorial images. These photos are normally taken in public places, and usually contain recognizable people and places without model or property releases in place. Rights Managed Rights-managed, or RM, licensing refers to a copyright license which allows the buyer to use a photo or video within the specified terms. This license is time and geographically limited. Clients who deal with rights-managed licensing usually include editorial and commercial clients like newspapers, magazines, ad agencies, etc. Rights Managed license is a onetime charge for the use of a photo, and can be purchased as an exclusive or non-exclusive photo. If the buyer wants to use the image for additional projects, the image needs to be re-licensed again. Royalty Free Royalty Free license grants non-exclusive, unlimited and multiple use of an image, with few restrictions. Royalty Free images and videos are sold under a paid license, regardless of your intended use being personal, commercial, or non-profit. That means they can be used in any kind of project even if a credit is given or not. Royalty Free doesn't always mean free to use. Just because they are unlicensed, sometimes makes them illegal to use. Always read proper usability and credit requirement before actually using such media for your personal use. Sites like Pexels, Unsplash, pixabay, etc. provides royalty free images for users. Why Do People Buy License For Stock Images? There are millions of beautiful images and photographs you can find online on daily basis. That doesn't mean you can use them whenever you want. The images/videos you find on internet are not always free to use and somehow connected to its rightful owner. Many people decides to use online images/footage in their personal, or commercial work without paying attention of whether they are using a free to use or copyrighted content. Individuals get away with such situations unnoticed. But when it comes to an organization who tends to advertise their product on a global level, the chance of getting sued for copyright infringement is very likely and risky for their brand. Also Read: 10 Signs Of A High Quality Designer Also Read: 7 Process To Master Logo Designing In 2022 People buy content on such platforms not just to save their money, but to also own a right for something they liked and might use that in their next project. As we all know hiring someone to design your work is not that hard, but getting the perfect output the way we want is actually difficult. It's not that easy to convince your client to like your work, and vice versa. By using microstock and license based platforms, they get a proper idea on what they are paying for by looking at the output first. Visualizing what you need before you actually need it saves a lot of time and hustle. If you sell a content which is worth buying and actually in demand, then there is a huge possibility that your content will start to generate revenue within weeks of you joining the platform. Remember, buyers are everywhere. You just need to learn what to sell, when to sell, and whom to sell. Is Stock Image And Footage Selling Worth It? Photography is a skill not limited to professionals anymore. You can make a decent passive income just by uploading few high quality images online. License them the way it suits you and with the option to choose not just one but hundreds of different microstock platforms makes your portfolio diverse and multiply the revenue. Your future potential and earnings will only be determined by the quality of your work, and the time and resources you spend on it. Just don't buy expensive gears yet, instead do some casual photography in the starting, create amazing looking illustrations and record some crisp footages using your existing camera. Work on trends, Festivals and capture shots which are high in demand. This way your portfolio will start generating some earning and motivates you to do more. You don't need to rush yourself into making all kind of stuffs at once. Instead, do some research work and make references out of them. Then work on them one by one. Beginners make these mistakes by diverging their mind of making multiple form of images, vectors and videos at once and not focusing at one type of design form that they actually like to do. Another thing to actually keep in mind is that stock photography should be taken as a secondary form of income and not totally depend on it. Even if your initial sales are good and you are generating a good sum of money, there's still no guarantee that the same growth will again continue in next month. It's all about buyer's psychology and that my friend is very complicated. Articles Related To Career, Designing & Photoshop: • 10 Best Plugins To Use In Photoshop #1 • What Are LUTs And How To Use Them In Premiere Pro | Complete Guide • How To Install And Use Presets Into Your Premiere Pro Project • 16 Types Of Blur In Photoshop In Details: Gaussian, Motion, Lens, Surface, Radial Etc • How Do Graphic Designers Stay Inspired | 10 Tips For Inspiration • Where To Hire Great Designers? Advantages of Hiring a Designer • What Is The Most Difficult Part About Being A Freelancer? • 10 Must Have Plugins To Use In Photoshop • 8 Free Online Tools To Boost Your Graphic Design Work • 14 Types of Careers You Can Explore As A Graphic Designer | Job Types UP NEXT: Primary, Secondary, Tertiary And Complementary Colors In Design
- What Is The Difference Between GUI And CUI?
GUI stands for Graphical User Interface while CUI stands for Character User Interface. Also Read: 17 Best Google Chrome Extensions For Digital Marketers Also Read: 48 Best Websites For Free Design Resources What Is GUI? GUI stands for Graphical User Interface. This is a type of interface where user interacts with the computer using graphics. Graphics include icons, navigation bars, images etc. Mouse can be used while using this interface to interact with the graphics. It is a very user-friendly interface and requires no expertise. In GUI, it is a user interface which user interact with applications by making use of graphics or visual clue. In simple terms, CUI means you have to take help of a keyboard to type commands to interact with the computer. More than one task can run simultaneously in GUI. Also, GUI is much easier to navigate than CUI and have very user friendly interface. Also Read: 7 Pinterest Tips To Drive Traffic On Your Blog In 2022 GUI is very common and we can preview the contents before print where visual indicators and icons are easy to understand. CUI consists of different components such as text box, icon, desktop, pointing device etc. It supports multi user and multiprocessing system, and it executes multiple programs simultaneously. GUI is slow as lot of processing power is required to handle computer generated graphics. GUI requires more memory as it contains a lot of graphical components. It is easier to change the appearance of Graphical User Interface or GUI with a bunch of customizable options. Precision of GUI is less as compared to the CUI and Flexibility of GUI is more compared to the CUI. Examples of GUI: Windows, MacOS, Android, Apple's IOS, Firefox OS KEY POINTS OF GUI GUI lets user interacts with graphics. GUI is easier than CUI. GUI uses keyboard, mouse or any other pointing device. Speed of GUI is low. GUI requires more memory. GUI is more flexible. GUI is highly customizable. Also Read: Trendy Logo Design Styles in 2021 Also Read: Advantages And Disadvantages Of Being A Graphic Designer Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 What Is CUI? CUI stands for Character User Interface. This is a type of user interface where user interacts with computer using only keyboard. to perform any action, a command is required. CUI is precursor of GUI and was used in most primitive computers. Most modern computers use GUI. In CUI, user has to interact with the applications by making use of commands. In simple terms, CUI is an interface that involves use of basic commands such as text, symbols and numbers. CUI is hard to navigate when compared to GUI and can only run one task at a time. In CUI, everything is done by using commands. Also Read: 8 Online Places To Sell Your Graphic Design Work In 2022 Also Read: Advantages And Disadvantages Of Being A Graphic Designer CUI is less common and impossible to preview the contents like GUI where commands and their syntax need to to be memorized. CUI only uses keyboard and does not consist of different components such as text box, icon, desktop, pointing devices etc. CUI does not support the multi programming and multi user concept. CUI is fast as less processing power is required to text and symbol based commands. CUI does not require more memory and can be done with less RAM compared to GUI. It is not possible to change the appearance of Character User Interface or CUI. Precision of CUI is very high as compared to the GUI and Flexibility of CUI is less compared to the GUI. Examples of CUI: MS-DOS, Unix, Windows Command Prompt, Terminals & Kernels, Linux KEY POINTS OF CUI CUI lets user interacts with commands. It is difficult than GUI. CUI uses keyboard only. Speed of CUI is high. CUI requires less memory. CUI is less flexible. CUI is not customizable. Comparison We hope now you understood the concept of Graphical & Command User Interface and how they work. Difference between GUI & CUI is not that much of a deal, but still marks an impact.. Articles Related To Designing & Photoshop: • 10 Signs Of A High Quality Designer • 10 Must Have Plugins To Use In Photoshop • 10 Tips To Finish Your Project On Time • 10 Common Mistakes Designers Make #1 • How To Start A Career In Digital Marketing In 2022? • Stock Photography And Footage Selling: A Complete Guide • File Types In Graphic Design: Complete Breakdown • 7 Process To Master Logo Designing In 2022 • Where To Hire Great Designers? Advantages of Hiring a Designer • What Is Rebranding And Why It Is So Important? UP NEXT: 5 Tips For A Great Logo Design
- 7 Pinterest Tips To Drive Traffic On Your Blog In 2022
So, you started a new website, did SEO on your blog and try to get traffic from social media platforms. You know there are tons of popular social media sites you can visit to do content curation and social bookmarking work. But the truth is, there is limited freedom on marketing your content on those platforms. Some of them works like a charm, and some takes time consuming work. It's an ugly truth that Social media can never be your major source of web traffic and you can't always rely on them. But that makes exception for a few content marketing platform, and one of them is Pinterest. Apart from any other online platform we tried to get traffic on our blog, Pinterest is the only site that worked and delivered us targeted traffic. So what exactly is Pinterest? In this article we are going to discuss about Pinterest queries like What are Pins and Boards on Pinterest? What are the types of Pin in Pinterest? And what are the ways to drive traffic from Pinterest to a blog. What Is Pinterest? Pinterest is one of the popular image-based social media platform used by Youtubers, Content Creators, Bloggers, Designers, Digital Shop Owners, and other enthusiasts. In short, Pinterest is an image sharing marketing platform designed to interact, save and discover useful information on the internet using images, animated GIF's and videos in the form of pins and boards. Pinterest has a monthly visit of over 1 Billion users which makes it a best place for curating content after social media giants like Facebook, Twitter, and Instagram. As a content marketing tool, nothing could beat Pinterest. People thinks of Pinterest as a go-to place for design inspirations, infographics and other form of informative content. But it is more than that. Pinterest is capable of not only bring huge traffic to your website, but can also help you build your brand, bring sale to your products and boost the services you provide. Pinterest is not just a media platform to scroll and save images, it is more than that. You can drive thousands of visitors every day from Pinterest to your blog with some basic steps. Pinterest works on an algorithm of Keywords and Relevancy. The more users interact with your pins, the more it will grow and suggested to other users based on its relevancy. Pinterest is home to provide short and easiest way of informative content be it either in the form of image, video, or gif. Before diving into the actual points of what this article is going to offer, let's learn about two basic utilities of Pinterest-- Pins and Boards. When you work on Pinterest, these are two the things that you are going to work on the most. Also Read: 8 Online Places To Sell Your Graphic Design Work In 2022 Also Read: Advantages And Disadvantages Of Being A Graphic Designer Also Read: 48 Best Websites For Free Design Resources What Is A Pin In Pinterest? Pin is a bookmark that people use to interact and save content they love on Pinterest. A pin contains Title, Description (500 Characters), Alt text, and Destination link (URL to any webpage). People can search for Pins, click on Pin's outbound URL and save them into their own boards. If you have a business account, you can create Pins that link back to your website to promote your products and ideas with Pinterest users. Pins are suggested to users based on their activity and interaction to related pins. Types Of Pins In Pinterest There are 4 types of Pins you can explore and create on Pinterest. Image Pin - Image pins are the regular pins you usually encounter with. They simply contains a thumbnail, short description and a link to a blog, or any other kind of webpage. Pinterest also supports GIF animation as an image pin. Carousel Pin - There was a time when social media only allows use of one image per post. Now there is a feature called Carousel post which was first introduced on Instagram. A carousel is a Pin with multiple images. Carousel pins are made in a situation where there is a need to divide information into several parts in the form of images. The carousel pin will show dots for the number of pages below the pin image. Video Pin - Video pins are the best way to viral your content as they are easy to gain engagement among users. Video pins are also easy to interact with and can provide huge information within a minute of clip. Idea Pin - Idea pins are also known as Story pins. We all are aware with the Stories we see on social media platforms such as Instagram, WhatsApp, Facebook, and Snapchat. Idea pins are used similarly like we do on other platforms. Idea pins are mainly used to make announcements, or share exclusive information to the followers. Idea Pins last forever and do not disappear after 24 hours. What Is A Board In Pinterest? A Pinterest board is a collection where users create, collect, and save similar pins. Usually, each board has its own independent theme or purpose. For instance, you may have a social media marketing board or a graphic design board. Your Pinterest profile is made up of multiple boards that cover each of your interests. Board is a group of Pins used in Pinterest if you want to organize or save Pins. Even if you don't create a Board, you can still check and save other Pins. You can create new boards from your profile or when you create a new Pin. You can create as many boards as you want. It all depends on how much you want to sub-divide and categorize your content. Pinterest also allow users to create a section inside a board to make their content even more diversified. Also Read: 10 Must Have Plugins To Use In Photoshop Also Read: Factors That Makes A Perfect Logo #3 Also Read: 10 Common Mistakes Designers Make #1 To give you a heads up, here's analytics of our own Pinterest account which brings traffic to our blog posts. It's a 90 Days data, nothing extraordinary but you will get an idea. Pinterest can't replace regular SEO work, but it can bring some quality traffic to your blog. Just follow these 7 given tips, repeat them on regular basis and wait for results. 1. Create & Save Pins Regularly Create around 10 pins daily on regular basis. No more, no less. Pinterest allows users to create and save as many pins as possible, but they also makes sure that no one violate this feature by spamming pins that redirects to the same webpage. Flooding Pinterest with repeated pin is only going to result in negative reach. If possible, you can tell your friends to save your pins on their boards, or just ask other creators to exchange pins engagement. Why Create Pins Regularly? Well, more than estimated 10 Millions pins are created on daily basis. That means more and more content are being curated on Pinterest. So, how are you willing to compete with other creators who tend to create pins related to your niche? Take half an hour out of your busy schedule and focus on adding more, interesting content on Pinterest to keep engaging with the users. Write catchy titles to make your pin go viral. Pin what's popular and make sure you're not pinning the same URL any more than once in a 24 hour period. It's always a good idea to stay on-topic and share relevant content on Pinterest. Safe Pinning strategies are around 10-15 Pins per day for good reach and engagement. You can also schedule the publishing of your pins, so that it would become easier for you to publish next day's pins a day before. You can schedule your pins up to a month before. Online Tools like Canva, Tailwind Tribes, and ViralContentBee are available for users to design and promote their pins to increase their engagement. If you still not that good at designing your own pin, then you can hire a professional if that comes under your budget. 2. Make Eye-Catching Thumbnails Everyone wants to make their pin viral. Because Pinterest is based on images and video content, then it is completely up to you on how you're going to make other people interact with your content. The rule is to make-eye catchy, mouth watering pins to attract more users. You can use graphic design software like Photoshop, or Illustrator to begin or use online tools like Canva. There are over 250 billion pins saved on Pinterest with a total of 300 million Pinterest users. What you have to do is do some research on the style of thumbnails and images users are creating related to your niche. Suppose you offer Canva templates on your website and want to create a pin related to it, then search some pins on the keyword 'Canva Templates' and find some design inspiration from the same pin. Tips To Make Quality Designs For Your Pin: Add catchy titles on your pin design and use easy to read & large font. Make sure your text is visible clearly. Use a colored text box to highlight your text. Experiment with your font. Don't include too much text. Add clip arts to fill empty space. Take minimal and clean approach to design your thumbnail or image pin. Make colorful pins that looks modern. Make sure your Pin is vertical, has an aspect ratio of 2:3, and the minimum height is 1000 by 1500 pixels. One thing to keep in mind is to make relevant thumbnail of your pin, to make sure your content really do justice when users interacting with them. Misleading them with showing an irrelevant image to a different type of content is only going to waste their time, and nobody wants that. 3. Save Relevant Pins Saving other user's pins on your categorized board is the way to go. Why is that? Suppose you own a board which contains Pins of a specific niche, that could be graphic design, fashion, crypto, financial, home decor, etc. etc. So what happens is when you add or save other user's pin to your own board, that basically makes your board grow with each added pin. That increase your board's relevancy, and will display your content more often on the feeds of other Pinterest users. EXAMPLE: These are the steps to understand how saving other pin works. Suppose you are a crypto expert, and wants to redirect Pinterest users to your own blog. First thing you would need to do is to create a board. What a Pinterest board actually do is store pins of a certain topic/niche (Well it's up to you, your pins will turn into a mess if not organized properly) as a collection of pins. Taking crypto as a niche, what you should do next is to sub-divide it into certain topics like Bitcoin, Types Of Crypto, NFT, Crypto Trading, Crypto Mining, Crypto Tax & Regulations, etc. Now you might get the idea. Next thing is to turn these topics into different boards. One board for Bitcoin related pins, another one for NFT, and so on. Think of these then created boards as a collection of information on a specific niche. Also Read: Best Laptops for Designing Work in 2021 Also Read: 12 Difficulties Every Freelancer Faces and Tips To Overcome These Problems These boards later become a collection of information based on a single topic. If someone actually is interested in that niche, then he/she will surely explore your board and visit your webpage if found something really informative. Pin consistently and frequently. If not traffic to your website, it can still be used in spreading your brand awareness and increase sales. Using this method surely going to increase user engagement to your content. 4. Video Pins We all know what is the best form of content online world that promotes and boost the value of a brand. The answer actually is Video Content. Everyone is familiar with what happened after TikTok and Instagram Reels came into the light and took the internet by storm. And now almost every brand, as well as influencers changed their form of promotion method into video content. Video content has huge engagement, reach, and they interact well with the target audience. But short videos are killing it soon after they are added on the internet. Started from Vine, now short videos are being served on almost every giant social media platforms such as Facebook, YouTube, Instagram, Pinterest, etc. Same engagement trick applies on Pinterest. You can add videos into your profile that ranges from 4 seconds to 15 minutes. Video pins works better than image pins and does a great job of capturing your audience's attention on Pinterest, but they are not as great at gaining clicks to a website. Video pins are good for providing useful information in shortest duration possible, that doesn't deny the fact that video pins could play a major role in bringing recognition to your brand. How To Create Video Pins? Method 1 - You can simply add an animated text or an animated clip on the top of your image pin design to turn it into a video pin. Video editing software like Premiere Pro or FIlmora can do the job for you. Method 2 - Just like method 1, instead of using animated text, try adding effects and overlays on top of your image pin. You can use any basic video editor for that. Method 3 - Head over to Canva, then upload your pin image you want to turn into a video pin. You will be shown some templates to design and options to add text, or graphics on top of that. Follow some steps and once you've finished designing the media, click DOWNLOAD to save your video to your computer. 5. Work On Popular & Trendy Niches Competitive or Trendy niches are some of the categories which, if done correctly could bring massive traffic to your blog. These are not just niches, but also some of the trending keywords that can help you grow your Pinterest account. Top Searches on Pinterest | Some Popular and Profitable Niches on Pinterest: Home Décor Graphic Design Art Travel Photography DIY Crafts Photography Design Templates Backgrounds Technology Animals Education Hair and Beauty Quotes Entrepreneurship Food Fashion Health and Fitness Even though the competition is high in such categories, it's still worth it to invest some time and energy to actually provide high quality work. Pinterest users usually scrolls through approximately 30-40 pins before finding something interesting. If you can actually provide some useful, informative pin, then chances are you will surely get some visitors to your blog. 6. Keyword Research You can add targeted keywords in the description of a pin. The more keywords you add into a Pin's description, the more it reaches and drive traffic. But that excludes the idea of spamming and flooding irrelevant keyword into a certain pin. Keyword inserting part comes later and It is always recommended to insert summarized, or short description related to the title of your blog into the description area. Keyword targeting lets you reach people who are looking for a specific idea on Pinterest. Pinterest has an in-built feature that allows creators to plan the keyword campaign for their content. Here, you can see what niche or specific keyword works best on Pinterest and also look into the monthly search volume of a certain keyword. Also Read: Stock Photography And Footage Selling: A Complete Guide Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 Also Read: What Is Rebranding And Why It Is So Important? We did some keywords research for you. Hope that would give some perspective on how much of a traffic some niches get and the traffic you can get from Pinterest. Monthly Search Volume Of Popular Keywords On Pinterest: KEYWORD VOLUME/Month Home decor ideas 5M+ Diys home 5M+ Graphic design 5M+ How to infographic 5M+ How to make infographics 5M+ Recipe infographic 5M+ Recipes 5M+ Food reciped 5M+ Snacks 5M+ Home 5M+ Gardening ideas 5M+ Garden tips 5M+ Dog ideas 5M+ Crafte 5M+ Youtube tips 5M+ best editing apps 5M+ Healthy food 5M+ Style 5M+ Fashion tips 5M+ How to photoshop 5M+ Photoshop editing 5M+ Photoshop tutorial 5M+ Make up idea 5M+ Monthly Search Volume Of Popular Niches On Pinterest: When searched these main keywords, you can expect following keywords to work in your favor. Diversifying your content based on certain niche can bring huge exposure and growth. We did some research for you to save your time. You can pick any of these niches, work on them, include these keywords (If relevant and not spamming). Graphic Design (5M+ Monthly Searches) KEYWORDS - Graphic designer Website design Web design Design your Infographics Design templates Gradients set Color palettes Design your own Graphic design tips Design things Pattern design Design mockups Heading design Graphic illustration Graphics design logo Graphics inspiration Branding design Design layouts Photography (5M+ Monthly Searches) KEYWORDS - Photography ideas Holi Photography tumblr Reflections Baby photography Photo ideas Bridals photography Photography qoutes Beginning photography Femininity Selfie photography Apparel photography Aesthetic photography Candid photography Christmas photography Landscape photography Wedding photography Home Decor (5M+ Monthly Searches) KEYWORDS - Home Decoration Home decoration Decoration home House Indoor pattern Decoration ideas Home decor ideas Diy decor House decor Room decor Home design Bedroome decor Decor inspiration House decorations ideas Kitchen decor Farmhouse decor Fall decor Apartment decorating Decor diys Old decor Cute decor Food (5M+ Monthly Searches) KEYWORDS - Recipes Food reciped Food love Snacks Healthy food Yummy food Whole foods Best food Food yummies Food to make Good food Foods to cook Food timing Amazing foods Healthy food Food styling Diet food Love food Food yums Fashion (5M+ Monthly Searches) KEYWORDS - Style Fashion tips Women fashion Style fashion Fashion ideas Style inspiration Fashion Love fashion Fashion we love Fashion world Casual outfits Fashion make up Cute fashion Fashion love Tumblr fashion Pretty fashion Plus style Old fashioned love Fashion looks Girly fashion Here M+ means Millions and beyond, and that could be far more than just 5 millions. Some of them could be even 10 millions and more. Imagine getting ranked on any of these keywords on Pinterest, that's what we call a viral pin with guaranteed traffic. 7. Using Hashtags Hashtags on Pinterest work like keywords in the process of making a pin. Benefits of using hashtags are similar to adding relevant keywords whereas hashtags works even better if they are relevant. Hashtag separates content from different niches for the ease of user such as #art #design #quotes #marketing #interiordesign etc. Pinterest lets user to enter a keyword or hashtag in the search bar, to find the content they're looking for. Also Read: 10 Signs Of A High Quality Designer Also Read: 7 Process To Master Logo Designing In 2022 As of 2022, using hashtags in the pin description is a great idea to get your pin to show up to the target audience on Pinterest. Pinterest allows adding hashtags to the relevant places as hashtags are used to widespread the content. It is recommended to use maximum of 10 hashtags per pin. Even if you don't use them in a pin it's up to you, your loss, but not more than 10. Tips To Use Hashtags In Your Pin: Use words/phrases that describe your content. Check hashtags search results for relevance. Use only 8-10 hashtags. Insert hashtags at the end of your description. Don't edit old Pins to to add new hashtags or keywords. Create a new one. Most Popular Hashtags On Pinterest You Can Use In 2022 Are: #pinterest- 100.00% #instagram- 15.93% #love- 12.51% #photography- 12.29% #instagood- 11.84% #picoftheday- 6.69% #aesthetic- 5.57% #tumblr- 4.34% #art - 4% #pinterestphoto #pinterestinspired #diy #recipe #funny #keto #garden No other platform is even close to Pinterest when it comes to content bookmarking. What Pinterest delivers and what it actually is capable of is what many creators are unaware of. If you write blog posts, own a business or needs a platform for design inspirations, then Pinterest is the best platform for you. It is free to use and you can reach thousands of users daily without even having to spend a penny. Open your account today on Pinterest, Claim your website and start making quality pins. Later in our future article, we'll discuss on how to track Analytics Performance and Insights of a business account on Pinterest. 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- Factors That Makes A Perfect Logo #3
Designing a logo comes with a bit of research and timeless rough work. Every great logo design comes from a unique concept which makes it stand in crowd and increase its brand value. From choosing a unique font, color scheme, logo type, or taking a whole different approach, a good logo design basically comes from following the designing principles. Whether you use a plugin, design tools or just follow those basic rules for a logo design, having a productive value and a vision for a logo design project is a must. A perfect logo is hard to achieve, but following some basic steps can lead to an eye catchy logo design that can create brand awareness. Be it a rebranding, marketing, or other form of work, a logo design must be updated soon if things aren't working as they should be. Eliminating the hope of basic designing mistakes, let's find out about those 5 factors that really makes a perfect logo design. Also Read: Factors That Makes A Perfect Logo #1 Also Read: 10 Must Have Plugins To Use In Photoshop Also Read: What Is The Difference Between GUI And CUI 1. PRECISE GRIDDING Gridding in logo design is using circles, lines and spacing to create a grid that influences the shape and form of a logo. See the example below. By using bits and pieces of actual circles, we were able to create a circular logo shape that looks precise and clean. Doing this can instantly enhance your design results. Gridding is the process of utilizing circles, spacing, and lines to develop a grid that defines the form or shape of your logo. Using fragments of real circles allows designers to create a crisp and precise round logo design. Proper use of the gridding process is critical in enhancing the final results of your logo design. 2. TYPEFACE Consider every aspect of the logo design, like the typeface or font. This section varies based on your logo design type. For example, assuming you are designing an icon symbol or brand mark logo, choose a typeface or logo during the initial stages of your design. Doing so helps you avoid having a weird combination or losing the complex work you will have invested in your logo. 3. AVOID BANKING ON TRENDS Logo design trends disappear as fast as they emerge. However, some trends may linger around for longer. While watching out for the latest trends helps you understand what your target audience expects from you, avoid depending on trends entirely. Also Read: A Guide To Google Adsense Approval Of Your Website In 2022 Also Read: Stock Photography And Footage Selling: A Complete Guide Doing so makes your logo vulnerable to becoming obsolete once the trend ends. Be creative and think of a unique idea that sets you apart from your competitors. You want to ensure your logo is timeless. 4. TIMELESSNESS A great logo can withstand the test of time. Some of the oldest brands including Coca-Cola, Cadbury, Colgate, Ford, and Mercedes have retained the same logo or decades. The reason for such longevity is because of the choice of a timeless design. When designing a logo, think about the future and not about the need to drive sales today. If you have intentions to grow your brand, don’t go for trends in logo design but instead something that tells your brand’s vision. Ask yourself, will the logo still be relevant a few years down the line? If you keep tinkering with your logo, it will become counterproductive and you risk losing your customers’ loyalty and trust. 5. PERSONALITY When people look at your business logo, they should see something out of the ordinary that represents your brand. A logo with a personality leverages creativity to create an instant connection with target audiences. Also Read: Top 5 Video Editing Software To Choose From In 2022 Also Read: 16 Types Of Blur In Photoshop: Gaussian, Motion, Lens, Radial Etc. Have you ever noted how easy it is to connect with the Google logo anywhere you see it? It could be the play with colors but their logo stands out. You should also give your logo that aha-moment by adding some personality to it. The perfect logo can set your business apart from competitors. Leverage these tips to create the ideal logo that meets your business needs. Give your clients a progress review every few days if you are working on a larger project. Take their feedback and constantly fuel it back into your work. Let them feel like they are involved and part of the process. This will keep your design progress on track and result in a satisfied and happy client. 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